| News for the non-alcoholic refreshment beverage industry |  |
| Industry News |  |  |
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- Ricci joins Stumptown as president
Joth Ricci is leaving First Beverage Group to become president of the 10-store Stumptown Coffee Roasters. "I found my desire was more to be an operator than what I was doing," said Ricci, who was a managing partner at the investment and consulting company. BevNet.com
(2/13)     
- More shoppers are buying groceries online
In a survey by CouponCabin.com, 15% of shoppers said they sometimes buy groceries online, while 19% said they don't but eventually will. "The combination of high food prices, busy families and easy Internet accessibility has led to an increased interest in online grocery shopping," Senior Savings Adviser Jackie Warrick said. Progressive Grocer
(2/13)
| Health and Nutrition | | |
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- Demand grows for healthy children's snacks
Healthy snacks for children from companies including Annie's Homegrown, GoGo squeeZ and Stonyfield Farm are selling well, as kids snack more often and parents become interested in making sure snacks are nutritious. "It's clear that there is a major opportunity for retailers already producing low sugar/fat/calorie items to branch off into a healthy kids offering," writes Matt Devine, chief marketing officer of Decas Cranberry Products. Progressive Grocer
(2/13)
- Drinkable cosmetics could make it big in U.S.
Popular in Asia, "nutricosmetics" could start to make a splash in the West, trend watchers say. The beauty drinks, some of which contain antioxidants, collagen and other good-for-the-skin ingredients, haven't yet taken hold in the U.S., but market research from NPD Group suggests the potential is there. CosmeticsDesign-Europe.com
(2/13)
| Marketing Report | | |
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- Brands see value in "purpose" advertising
More companies are highlighting their charitable and environmental efforts to gain brand loyalty through so-called purpose marketing, according to this article. Bumble Bee Foods, for example, is investing in ads focused on health and nutrition, rather than traditional, product-focused ads. "We're figuring out as a company, as people, how we can effect change," said David Melbourne Jr., senior vice president for marketing and corporate social responsibility. "Rather than pushing out brand messaging, we're engaging consumers in a more meaningful way." The New York Times (tiered subscription model)
(2/13)
- Evolution Fresh now at NYC, Boston Starbucks
Starbucks, which acquired the Evolution Fresh juice brand 14 months ago, has begun selling the products at its cafes in Boston and New York City. "We are excited to bring the fresh-picked taste and nutritional benefits of fresh-pressed fruits and vegetables to our customers on the East Coast, and it’s just the beginning," said Jeff Hansberry, president of Starbucks Channel Development. "Evolution Fresh will arrive in your city, soon." BevNet.com
(2/13)
| ABA News | | |
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ABA announces new member
ABA would like to welcome new member Monster Energy Co. of Corona, Calif. Please join us in welcoming them.
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The ABA tweets: Follow us on Twitter
Now you can follow the ABA on Twitter! We keep you updated daily on the latest beverage industry news and bring you the information you need. Follow us today @Ameribev.
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