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November 26, 2008 Sign up Forward Archive Advertise News for the non-alcoholic refreshment beverage industry   Industry News  Coca-Cola Co. to put on a Hispanic holiday parade Coca-Cola Co. is hosting the Live Positively Holiday Parade in Los Angeles in December. "Coca-Cola is committed to bringing Hispanic families relevant programs and events, especially those that bring hope, optimism and togetherness," a company official said. Promo Magazine (11/26) Giant Food Stores to carry Skinny Water Giant Food Stores has agreed to stock its shelves with Skinny Water, which includes flavors such as Raspberry Pomegranate, Goji Fruit Punch and Peach Mango Mandarin. "Supermarkets are a key part of our distribution strategy, and Giant helps us fill out our footprint on the East Coast," said Skinny Nutritional Corp.'s chief executive. Convenience Store News (11/26) Colorado school district might sign contract with PepsiCo A 10-year contract with Coca-Cola Co. expires this year for the Brush school district in Colorado. PepsiCo is likely to be the company the district will pick for the next five years. Brush (Colo.) News Tribune (11/25)   Health and Nutrition  Green tea's antioxidants, flavonoids protect teeth Home-brewed green tea does not contain the sugar and acids found in other beverages that can harm teeth. A study found that green tea protects teeth better than black tea does. FoodConsumer.org (11/25)     Environment Watch  Sam's Club, Aquafina recycle together Sam's Club partnered with Aquafina for a third time to encourage communities and schools to recycle. The "Return the Warmth" initiative recycled 189 million plastic bottles. Progressive Grocer (11/26)   Marketing Report  Coffee shop creates billboard space for local advertisers One drive-through coffee shop boosted its profits by creating billboard space for local businesses to advertise. Now, the Rise Up Coffee organic-drink shop is more than a place for java. The Capital (Annapolis, Md.)/The Associated Press/The (Salisbury, Md.) Daily Times (11/25) Starbucks in the U.K. to use fair-trade coffee Starbucks in the U.K. will use fair-trade coffee in all of its coffee drinks. "This is a long-term commitment, which will not only benefit our farmers, but will give our customers the assurance that the coffee they're buying in Starbucks ... is at a price that will allow sustainability for those people who need it most," CEO Howard Schultz said. Telegraph (London) (11/26)   Editor's Note  SmartBrief will not be published Thursday and Friday In observance of Thanksgiving in the U.S., SmartBrief will not be published Thursday, Nov. 27, and Friday, Nov. 28. Publication will resume Monday.   SmartQuote  Thanksgiving dinners take 18 hours to prepare. They are consumed in 12 minutes. Halftimes take 12 minutes. This is not coincidence." --Erma Bombeck, columnist     Subscriber Tools       Print friendly format | Web version | Search past news | Archive | Privacy policy Advertise Associate Publisher, Food Service:  Chris Warne 212-450-7970 Download Media Kit   Read more at SmartBrief.com A powerful website for SmartBrief readers including: Industry Home Readers' Choice Search Archive Get this RSS Feed Publish your Press Release       Recent ABA SmartBrief Issues: Tuesday, November 25, 2008 Monday, November 24, 2008 Friday, November 21, 2008 Thursday, November 20, 2008 Wednesday, November 19, 2008     Lead Editor:  Megan Conniff       Mailing Address: SmartBrief, Inc.®, 1100 H ST NW, Suite 1000, Washington, DC 20005     © 1999-2011 SmartBrief, Inc.® Legal Information