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March 7, 2013News for travel agents

  Business and Industry Watch 
  • Holland America Line will position 2 ships in Asia in winter
    Holland America Line has announced that it will send the Rotterdam and the Volendam ships to Asia to operate 14-day sailings from Singapore in winter 2013-2014. The Volendam will offer cruises to destinations including Myanmar, Hong Kong and Japan, and the Rotterdam will operate sailings to Indonesia. Travel Weekly (3/6) LinkedInFacebookTwitterEmail this Story
  • Marriott and IKEA parent partner for new economy hotel brand
    Marriott International has unveiled plans to launch a new hotel brand in the economy segment through a partnership with Inter IKEA, the parent company of the IKEA furniture chain. The Moxy Hotels chain will offer rooms with high-tech amenities and floor-to-ceiling wall art. The brand's first property is expected to open in Milan in 2014. Reuters (3/5), HotelNewsNow.com (3/5) LinkedInFacebookTwitterEmail this Story
  • Other News
  Trends and Technology 
  • IATA predicts rise in air travel demand for 2013
    Global demand for air travel should increase in 2013, according to the International Air Transport Association. "Recent months have seen some positive economic signs emerge in both the U.S. and China, and the eurozone crisis seems to have stabilized," said IATA CEO Tony Tyler. Reuters (3/5) LinkedInFacebookTwitterEmail this Story
  • Other News
  Destination of the Week 
  • Shedding light on the Sun Triangle
      
    There wasn't a Riviera Maya until a marketing genius came up with the name. Mexico may be hoping to catch lightning in the bottle once again with the creation of a marketing destination tag -- the Sun Triangle -- for Acapulco, Taxco and Ixtapa-Zihuatanejo.

  Home-Based Agent Update 
  Consumer Travel News 
  • Life plays nonstop in Tel Aviv, Israel
    Even the latest conflict that emerged in Israel a few months ago cannot stop residents and tourists in Tel Aviv from going about their lives and enjoying the city's vibrant attractions, this feature says. There are many sights and experiences to absorb in this beautiful coastal city, from enjoying the sun at the beach to the centuries of history and tradition within its walls. TravelAge West (3/4) LinkedInFacebookTwitterEmail this Story
  Regulatory and Legislative 
  Best Practices 
  • A "client-first" approach reaps great rewards
    Putting the client's interests above the business' resonates positively with clients and builds loyalty, say Joseph and JoAnn Callaway, owners of real-estate firm Those Callaways. The positive experience clients get will also encourage them to spread the word to their friends and associates. "It applies to any business, including travel. You want your clients to have a good travel experience. If they do, other people they know will want to go too," they say. TravelMarketReport.com (3/7) LinkedInFacebookTwitterEmail this Story
  Small-Business Strategies 
  • Focus marketing with better profiles
    Companies that sharpen the picture they have of their customers and those customers' buying habits will have better success in marketing, and better results from product and service offers, writes Maria Geokezas, account director for Heinz Marketing. Among her tips: Understand your customers' work environment, pressures, and how they make buying decisions; create a "story" about the target customer and how he or she interacts with your company's brand; and conduct in-depth interviews with clients. HeinzMarketing.com (3/5) LinkedInFacebookTwitterEmail this Story
  ASTA Spotlight 
  • TSA Pre✓™: How you can help Trusted Travelers access expedited security screening benefits
    The Transportation Security Administration (TSA) gives travelers two pathways for utilizing TSA Pre✓™ expedited security screening benefits. The first option, which was the subject of ASTA's Feb. 28 Member Alert, requires that the traveler provide, and the travel agent transmit, the traveler's Known Traveler Number in the Passenger Name Record (PNR) in a specific field called the Known Traveler Field. Visit ASTA.org for a more detailed discussion of TSA Pre✓™ and Global Entry. LinkedInFacebookTwitterEmail this Story
  • Increase your exposure at ASTA's IDE 2013
    Exhibit at ASTA's International Destination Expo (IDE) Dubai (April 4-7) and reach your target market. Educate travel agents about the special features of your business during numerous networking events. Close the sale under the breathtaking Burj Al Arab, one of the tallest hotels in the world, by making direct connections with influential business leaders. More than 74% of attendees are managers/owners who represent the decision-maker for their company and more than 85% plan to use supplier contacts from IDE for future bookings. Read about Douglas Cooke's life-changing trip to Dubai in JAXFAX this month. LinkedInFacebookTwitterEmail this Story
Learn more about ASTA ->Resources  |  Conferences  |  Consumer Travel Information  |  Join ASTA

  SmartQuote 
Scientific progress makes moral progress a necessity; for if man's power is increased, the checks that restrain him from abusing it must be strengthened."
--Anne Louise Germaine de Staël,
Swiss author


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