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February 20, 2013
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Business news you can use from your Better Business Bureau®

  Trends & Trust 
  • Survey: Search engines outpace social media in consumer trust
    Consumers consider search engines to be about as trustworthy as traditional media when getting general news and information, according to the 2013 Edelman Trust Barometer. Social media lags behind the two other sources in terms of consumer trust, and younger consumers and those who live in emerging countries are generally more trusting, the survey found. Search Engine Land (2/18) LinkedInFacebookTwitterEmail this Story
  • How to maintain your privacy on the Internet
    If online privacy is important to you, switch to the anonymous search engine Duck Duck Go and use Cryptocat to send messages, recommends Simon Black. Also, consider getting Silent Circle, which allows for encrypted e-mails and text messaging, among other services. Business Insider (2/17) LinkedInFacebookTwitterEmail this Story
  Customer Satisfaction & Marketing 
  • Marketing trends give boost to SMBs
    Several marketing trends have the potential to provide a lift to small businesses, Monika Jansen writes. Continuing growth in local advertising, SEO, use of mobile devices and real-time analytics can all help give SMBs an edge. "With this information readily available, you can make quick changes to improve your marketing and customer service," Jansen writes. (2/19) LinkedInFacebookTwitterEmail this Story
  • How to satisfy an unhappy customer
    The next time a disgruntled customer complains about your business, thank him or her for giving you information that you can use to improve your company, recommends Marilyn Suttle. Try to stay calm, and ask what you can do to rectify the situation. "When a customer puts pressure on you, see it as a good way for you to grow your abilities," she writes. Inc. online (free registration) (2/18) LinkedInFacebookTwitterEmail this Story
  Management & Leadership 
  • Leadership: The difference between life and death at the South Pole
    Polar explorer Robert Falcon Scott believed in the power of noble intentions -- but that led him to set overly ambitious goals, to fail to plan effectively and, ultimately, to perish, writes Art Petty. By contrast, Roald Amundsen took a more pragmatic approach to exploration and was able to guide his team to success. "Don't get caught up in the nobility of your tactics, when there may well be a better, less-elegant approach to save the project, your job or in Scott's case, his life," Petty writes. (2/17) LinkedInFacebookTwitterEmail this Story
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  Funding & Finance 
  • Small businesses and lenders find P2P lending attractive
    Peer-to-peer lending as a finance option is gaining traction among small businesses, Robert Moskowitz writes. Transaction costs are lower than those of a financial institution, and underwriting criteria are less onerous than those for a small-business bank loan. For lenders, the risk is slight because of careful vetting and the ability to spread money across multiple loans. Intuit Small Business Blog (2/18) LinkedInFacebookTwitterEmail this Story
  • Banks support nonprofit lender to small businesses
    Minneapolis' Butter Bakery Cafe is finding its banks, Wells Fargo and Franklin Bank, still hesitant to lend. The small business turned to nonprofit lender Metropolitan Consortium of Community Developers for a loan to expand. The consortium is supported by Franklin, Wells Fargo and other banks that think companies helped by the group could one day become commercial accounts. Star Tribune (Minneapolis-St. Paul, Minn.) (2/17) LinkedInFacebookTwitterEmail this Story
  BBB in the News 
We must travel in the direction of our fear."
--John Berryman,
American poet and scholar

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