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November 12, 2012
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News for the Pet Industry

  Industry Watch 
  • Cats get the vote in Purina's social media campaign
    About 55% of people in the U.S. prefer cats as pets, while about 45% prefer dogs, according to Purina's America's Pet Debate social media campaign, in which voters posted pictures of dogs or cats with the hashtags #votedog or #votecat on Facebook and Instagram. The campaign, which generated more than 112,000 votes, also raised $112,500 for Pet Partners' veteran programs. International Business Times (11/9) LinkedInFacebookTwitterEmail this Story
  • Natural pet products boast wild growth
    The market for natural, eco-friendly pet items is booming, according to a study by Packaged Facts. Grain-free and human-grade pet food are among the most popular trends. The natural-pet-product segment has shown annual sales growth of 17% during the past four years, according to the study, and retail sales of natural pet goods are estimated to reach $4.1 billion this year. Drug Store News (11/5) LinkedInFacebookTwitterEmail this Story
  • IV and subcutaneous fluids can benefit pets
    Fluids are administered to animals for several conditions, including low blood pressure and dehydration, writes veterinarian Ann Hohenhaus. Although they appear clear, fluids contain compounds such as sodium, potassium and sometimes sugar that are designed to match the patient's blood as closely as possible to prevent damage to internal organs. Fluids can be given intravenously or through the skin, also called subcutaneously, where the fluid slowly absorbs into the pet's blood vessels over time. In certain situations, owners can be taught to administer subcutaneous fluids to their pets at home. WebMD/Tales from the Pet Clinic blog (11/7) LinkedInFacebookTwitterEmail this Story
  Top Trends and Product News 
  • Dentastix line adds treats that fight "dog breath"
    Pedigree Dentastix's new Fresh Treats for Dogs helps fight "dog breath" while controlling tartar. Veterinarians report that poor oral care is the top health issue in dogs, and problems such as gum disease can lead to other diseases -- including heart disease, kidney disease and some cancers -- if left untreated. Drug Store News (11/5) LinkedInFacebookTwitterEmail this Story
  • PAWtizer antibacterials coming to Giant Eagle supermarkets
    All American Pet's PAWtizer antibacterial spray and wipes will be available at Giant Eagle's 218 supermarkets in Maryland, Ohio, Pennsylvania and West Virginia sometime this month. "PAWtizer is a highly effective and safe solution to a serious problem that 45 million American households share. ... It has been proven that our 76.5 million dogs pick up and innocently transfer our most dangerous diseases to other family members, friends and neighbors," company CEO Barry Schwartz said. Drug Store News (11/5) LinkedInFacebookTwitterEmail this Story
  • Kibbles 'n Bits says 8 bits is enough for banner-ad game
    Del Monte Foods' Kibbles 'n Bits dog food brand is engaging the target demo of women in their early 40s by offering an arcade-style 8-bit game within online banner ads and through the Facebook game app. The Draftfcb-designed game runs through the end of the year. ClickZ (11/7) LinkedInFacebookTwitterEmail this Story
I observe the physician with the same diligence as the disease."
--John Donne,
British poet, satirist, lawyer and cleric

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