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December 19, 2012
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Location in the Language of Business

  Location Ecosystem 
  Industry Applications 
  • N.J. utility uses GIS to create Sandy damage map
    To aid recovery from Superstorm Sandy, the Municipal Utilities Authority of Toms River, N.J., used a map, based on satellite images and layers of geospatial information, to track damage throughout the region. The authority then made the map freely available to law enforcement and other recovery organizations. "In this rebuilding effort, we need to all work together off a common map. It doesn’t really make sense for one utility to go out there, dig up a street, fix pipe, fill it in, and then have the gas company out a week later and do the same thing," map creator Len Bundra said. (12/17) LinkedInFacebookTwitterEmail this Story
  • Other News
  Business Strategy and Planning 
  • How GIS tools empower smaller real estate developers
    Geospatial tools can help smaller real estate developers compete with larger developers, according to David Beitz and George Daigh of Beitz and Daigh Geographics. Location data can help developers track important details such as competitors in the area and customer demographics. "As smaller companies are able to make crucial decisions quickly, it will start to influence the larger companies. More site options will be under consideration," Beitz says. LBx Journal (12/18) LinkedInFacebookTwitterEmail this Story
  • Who are all those online shoppers?
    Learn more about online shoppers:  
    Click on image to enlarge map.
    Every year, online shopping plays a growing role in powering the U.S. economy. Forrester Research predicts that 167 million consumers in the U.S. will spend $226 billion online in 2012. Consumers shopped online in full force on Black Friday in 2012. ComScore reports that Americans spent $1.04 billion to kick off their holiday shopping. What type of consumer is most likely to shop online and where do they live? While people from all sorts of backgrounds from across the country will shop online, some people are much more likely than others to buy online. Find out who they are. SmartBrief/SmartBlog on Finance (12/17) LinkedInFacebookTwitterEmail this Story

  Industry Association News 
  • Location infographics
    New infographics on privacy concerns that enterprise employees reveal regarding BYOD, especially location tracking by employers available here. LinkedInFacebookTwitterEmail this Story
  • Fall 2012 LBx Digital Edition now available for download
    This is the Business Case issue, which focuses on the business cases for personal tracking, enterprise GIS in retail, indoor location, web-based geospatial applications. This issue highlights 10 public and private sector Canadian projects that used geospatial applications to achieve a variety of business and organizational objectives. This issue also features a rare glimpse into the challenges of geospatial and business intelligence integration from the perspective of a third party systems integrator. Executive interviews with Jillian Elder of Walgreens, Chris Newton of Securus GPS, Vijay Kumar of Tata Consulting Services, and more. LinkedInFacebookTwitterEmail this Story

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To be without some of the things you want is an indispensable part of happiness."
--Bertrand Russell,
British philosopher, mathematician and historian

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