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October 19, 2012
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Setting the Example 
  • Baseball's best parks for going green
    This article highlights seven of the most energy-efficient baseball stadiums in the U.S., many of which have achieved LEED certification. "Major League Baseball has really been a pioneer in the sports greening movement by committing holistically to environmental stewardship, which of course includes energy efficiency and water efficiency," said Alice Henly, one of the authors of the Sports Greening Project's Game Changer Report. Alliance to Save Energy (10/11) LinkedInFacebookTwitterGoogle+Email this Story
  • How Hormel is making its packaging more eco-friendly
    Companies can get a competitive advantage by greening their product packaging, write Hormel's Dan Miller and Chad Donicht. Hormel packaging is now 80% recycled or recyclable by weight, and the company is setting ambitious waste-reduction goals using an innovation team. "While the team consists of a small group of employees, each participant has clear minimization goals to meet. Part of the charge is to identify their own projects and manage them from start to finish," Miller and Donicht write. CSRwire Talkback blog (10/16) LinkedInFacebookTwitterGoogle+Email this Story
Creating Accountability 
  • Obama and Romney should start talking about climate change
    President Barack Obama and Republican challenger Mitt Romney have ignored the issue of climate change during their presidential debates, writes Eugene Robinson. That's a pity, because the debates are an opportunity to have a serious discussion about the kinds of environmental and energy policies America needs. "Unfortunately, Obama and Romney have chosen to see this more as an opportunity to pretend that the light at the end of the tunnel is not an approaching train," Robinson writes. The Washington Post (10/18) LinkedInFacebookTwitterGoogle+Email this Story
Green Marketing 
  • Should green marketing be less green?
    Green products are good for consumers not just because they help the planet, but also because they do a better job of meeting consumers' existing needs, writes Jacquelyn Ottman. That's an aspect of eco-products that marketers would be well-advised to play up, Ottman writes. "[T]he best green marketing doesn't lead with a product's 'greenness,' " she adds. (10/16) LinkedInFacebookTwitterGoogle+Email this Story
The Responsible Leader 
  • Why companies really go green
    There are plenty of great reasons to green your company, but that doesn't mean all companies do so for the right reasons, writes James Epstein-Reeves. Some companies do so out of inertia, because regulators force their hand, or even because of momentum created by greenwashing. "Companies aren't perfect. But more and more, some of them are using sustainability to paint a vision of the future that should and could be created," Epstein-Reeves writes. (10/17) LinkedInFacebookTwitterGoogle+Email this Story
Powering Tomorrow 
  • Extending federal tax credit will boost wind-energy use, EIA chief says
    The declining cost of wind energy will make it more attractive when compared to natural gas and coal and drive the industry's growth through 2030, according to Adam Sieminski, administrator of the Energy Information Administration. Extending the wind-energy Production Tax Credit would help increase the market for wind power, Sieminski said. Bloomberg (10/17) LinkedInFacebookTwitterGoogle+Email this Story
Engage. Innovate. Discuss. 
We are the next endangered species on the planet. The planet is not at risk, we are."
--Jacquelyn Ottman, eco-marketing consultant, writing at TriplePundit
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