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January 16, 2012
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Setting the Example 
  • Green-leadership lessons from Martin Luther King Jr.
    Anyone with an interest in the environmental movement should seek to emulate Martin Luther King Jr., writes Lionel Foster. The civil rights leader's clarity of purpose brought people together in a way that should inspire CSR advocates and other greens, Foster writes. "Dr. King would be an environmentalist, but I think he would talk about the natural and man-made worlds in a way that resonates with everyone," he adds. Grist (1/16) LinkedInFacebookTwitterEmail this Story
  • Recycling company gives No. 5 plastic a new lease on life
    Most plastic-recycling operations focus on Nos. 1 and 2 plastics and reject No. 5 plastic as less commercially attractive. That's a trend the company Preserve is determined to reverse: It is producing toothbrushes, utensils, food-storage containers and other household goods using recycled No. 5 plastic. "I wanted to deliver on those actions that consumers were already doing but also help the industry by creating demand for the materials that were recycled out there," explains founder Eric Hudson. (1/15) LinkedInFacebookTwitterEmail this Story
Creating Accountability 
  • Suppliers must go green or go broke, says Staples scientist
    Manufacturers and suppliers that fail to offer a full and clear account of their products' environmental impact risk losing out, even if their products are cheap and well-made, says Staples supply-chain scientist Roger McFadden. "Reporting in detail on a product's environmental footprint is heading toward being as much a criteria for supplier selection as price," McFadden says. (1/16) LinkedInFacebookTwitterEmail this Story
Green Marketing 
Featured Content 
Most Popular Headlines from Last Week
Results based on number of times each story was clicked by readers.

The Responsible Leader 
  • To make a splash, use engagement as a springboard
    Employee engagement is a must for successful CSR, but it's a starting point rather than the finish line, writes Nick LiVigne. Once you've gotten your workers excited about sustainability, get them involved in executing a viable CSR strategy. "Make the connection between employee engagement, environmental goals and business objectives," LiVigne advises. "[T]he overlap will provide the foundation for a strong program and continued progress toward a sustainable enterprise." Environmental Leader (1/12) LinkedInFacebookTwitterEmail this Story
Powering Tomorrow 
Most Clicked 

Top five news stories selected by SmartBrief on Sustainability readers in the past week.

  • Results based on number of times each story was clicked by readers.
Engage. Innovate. Discuss. 
  • Have you broken your New Year's resolutions yet?
    Every leader starts the new year with good intentions, but resolutions usually fall by the wayside, Scott Eblin says in this blog post and video. To improve your odds of keeping resolutions, prune your list to one or two priorities, and focus on incrementally moving toward those key goals. "For now, forget about the other eight or nine things on your list," Eblin says. SmartBrief/SmartBlog on Leadership (1/13) LinkedInFacebookTwitterEmail this Story
Editor's Note 
  • Connect with us on Twitter
    Follow SB_GreenBiz on Twitter for more sustainability news from SmartBrief on Sustainability's lead editor, James daSilva. Join the conversation. LinkedInFacebookTwitterEmail this Story
You don't want to be locked out from being a supplier because you don't adequately disclose your product's ingredients and its environmental footprint."
--Roger McFadden, senior scientist at Staples Advantage, as quoted at
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