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November 15, 2012
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News for the non-alcoholic refreshment beverage industry

  Industry News 
  • After joining Campbell, Bolthouse bolts forward
    Bolthouse Farms, acquired by Campbell Soup this year, operates independently but has gained resources to accelerate growth, Bolthouse President and CEO Jeff Dunn said. "The language that Campbell's has used is 'packaged fresh,' which simply means that the consumer is really looking for fresh versions of all the kinds of product categories they're used to in the center of the store, whether that's soup or sauces or juices," he said. (11/12) LinkedInFacebookTwitterEmail this Story
  • Lean1 Chai debuts on Smoothie King menus
    Smoothie King stores have added Lean1 Chai to their high-protein Lean1 offerings. The drink, with flavors of cinnamon, cloves and other spices, "is a great addition to our original flavors, a spicy alternative as we head into the heart of fall," said marketing vice president Bobby Williams. (11/13) LinkedInFacebookTwitterEmail this Story
  • Grande debuts whey protein ingredients
    Wisconsin-based Grande Custom Ingredients Group has introduced the Grande Ultra Whey Protein Isolate, for use in beverages, and the Grande WPCrisp Whey Protein Crisp, which adds crunch and protein to foods. Both products deliver clean-flavored protein that does not require masking, said the company. (11/13) LinkedInFacebookTwitterEmail this Story
  • Frito-Lay to roll out Cracker Jack made with coffee
    Frito-Lay is expanding its Cracker Jack line with Cracker Jack'd, which will have two flavors that contain coffee -- and caffeine. The Center for Science in the Public Interest criticized the snacks, called Power Bites, but a Frito-Lay spokesman said the company stands "by the safety of all products in the Cracker Jack'd line, including those that contain coffee." Advertising Age (tiered subscription model) (11/14) LinkedInFacebookTwitterEmail this Story
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  Health and Nutrition 
  • Chocolate milk stirs support
    Several school districts have banned the sale of chocolate milk because of its sugar and calories, but supporters say the flavored milk provides important nutrients for minimal additional calories. Supporters include the American Academy of Pediatrics and professional athletes, who tout chocolate milk as a recovery beverage in "Got Milk?" ads. Progressive Grocer (11/14) LinkedInFacebookTwitterEmail this Story
  Marketing Report 
  • Retailers aim for "superior, consistent customer experience"
    As retailers prepare for the holiday season, 60% say a top priority is delivering a consistent experience, while 29% say they plan to hire more seasonal workers than they did in 2011. "Retailers will rely on the union of people and products to make customers feel good about their shopping experiences no matter which channel is utilized for the transaction," said Dave Bruno, director of marketing at RedPrairie, which surveyed 250 retailers for the report "Holiday Hiring Snapshot." Drug Store News (11/14) LinkedInFacebookTwitterEmail this Story
  ABA News 
  • The ABA tweets: Follow us on Twitter
    Now you can follow the ABA on Twitter! We keep you updated daily on the latest beverage industry news and bring you the information you need. Follow us today @Ameribev. LinkedInFacebookTwitterEmail this Story
Keep your fears to yourself but share your courage with others."
--Robert Louis Stevenson,
Scottish novelist, poet and essayist

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