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March 4, 2013
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Spa industry news

  Spa Spotlight 
  • Top 15 budget-friendly spas for relaxation
    For visitors seeking budget-friendly bliss, choices range from Maya Tulum Wellness Retreat & Spa in Tulum, Mexico to Spa Eastman in Eastman, Quebec. This list of 15 destination spas that won't break the bank also includes stops in Slovenia, Turkey, California and Costa Rica. The Huffington Post (3/2) LinkedInFacebookTwitterEmail this Story
Is Pricing Low Your Strategy to Success? Think again.
Pricing is the heart of a business. It affects everything you do and is affected by everything you do. Economists talk of supply and demand as key factors behind pricing—successful entrepreneurs manipulate demand by making their products more desirable. These six steps will help you determine the right price for your product or service, read the article and learn how to get pricing right.

  Retail Rundown 
 
  • Softer colors make springtime appearance
    The intense makeup tones of fall are gone and in their place are softer colors and nearly-nude faces, experts say. "It's almost as if fall's deep, rich colors have been left outside to be bleached by the sun," says KJ Bennett, celebrity makeup artist. Skin Inc. magazine (2/2013) LinkedInFacebookTwitterEmail this Story
The ROI of Privacy with TRUSTe Solutions
Investment in a Data Privacy Management Platform can deliver significant, positive financial returns for corporate bottom lines. The "Total Economic Impact (TEI) of TRUSTe" Study explains how Forrester Analysts calculated a 151% ROI for TRUSTe customers. Download the study now.

  Hospitality Trends 
  • 2013 forecast is holding strong, travel experts say
    Hotels around the globe are doing relatively well so far this year. As long as they can "maintain rate, capitalize on changing channel mixes and create value creation offerings," the trend should continue, experts say in this feature. TravelClick says "the top 25 U.S. markets will see an increase of 3.7% in ADR, a 1.9% boost in occupancy and a 5.9% surge in revPAR," this feature says. "We see in most markets, the markets are relatively stable. The top 300 markets are showing stability and growth," said John Hach, a TravelClick executive. HotelNewsNow.com (2/28) LinkedInFacebookTwitterEmail this Story

  Business Best Practices 
  • Why money, praise don't always motivate workers
    Employees aren't going to give a company their best just for a little extra cash, writes Minda Zetlin, business technology expert, and blanket, all-purpose praise is just as meaningless a motivator. Two other motivational tools that managers need to shelve: Fear and intra-office competitions. Employees want specific praise, they want to feel they are part of a mission greater than themselves and that their work is well-respected, Zetlin writes. Inc. online (free registration)/Start Me Up blog (3/1) LinkedInFacebookTwitterEmail this Story
  Customer Service 
  • How to make social media work for your spa
    Group coupon programs can work well for spas and salons, provided they don't alienate current customers and provided managers capture the new clients' information for later marketing use, writes Stephanie Jennings, licensed massage therapist. Among Jennings' other tips for social media marketing: Monitor your business' online presence to see what others are saying about you, make sure your business is part of frequently searched online directories, and work to raise your firm's prominence in search engine results. Skin Inc. magazine (2/2013) LinkedInFacebookTwitterEmail this Story
  Water Cooler 
  • Bullies at work will prompt more legal claims, experts say
    On-the-job bullying is expected to become the next employment law battleground as more states consider legislation to let workers sue for harassment that hurts them physically or emotionally, experts say. "This will replace sexual harassment,” says Sharon Parella, an employment lawyer. “People who oppose it say these laws will force people to be polite at work. But you can no longer go to work and act like a beast and get away with it.” The Washington Post/The Associated Press (3/1) LinkedInFacebookTwitterEmail this Story
  ISPA Info 
  • Bright lights, big city -- only two spots left!
    If you're looking to put your spa in the spotlight of major media, then you'd better hurry! There are only two spots left for the 2013 ISPA Media Event. Get your brand in front of 200 of today's top news outlets. Contact allie.hembree@ispastaff.com to secure your spot. LinkedInFacebookTwitterEmail this Story
Learn more about ISPA ->About ISPA  |  Events  |  Join ISPA  |  Education & Resources  |  Contact Us

  SmartQuote 
The man who insists upon seeing with perfect clearness before he decides, never decides. Accept life, and you must accept regret."
--Henri Frédéric Amiel,
Swiss philosopher, poet and critic


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