Reading this on a mobile device? Try our optimized mobile version here: http://r.smartbrief.com/resp/dZyjCfbwoceTiViBpoEw

November 15, 2012
CONNECT WITH SMARTBRIEFLinkedInFacebookTwitter
 
Share|Sign up|Archive|Advertise
Leading Edge 
  • The myths of modern leadership
    People used to think the right and ability to lead was conferred by the gods -- and a number of similar myths still plague the modern workforce, writes Brian Evje. From the belief that leaders are born rather than made, to the belief that leaders should be fearless and infallible, there are plenty of damaging misconceptions about the nature of 21st-century leadership, Evje explains. Inc. online (free registration) (11/14) LinkedInFacebookTwitterGoogle+Email this Story
Crafting Your Company's Story
Call it an elevator pitch or your company's story. However you describe it, being able to quickly summarize your business can help you engage with customers, partners and investors. Click here to read Boomtown: Think Like a Startup

Strategic Management 
  • How the Obama campaign pivoted its way to victory
    President Barack Obama's re-election bid succeeded because he and his advisers ran the campaign like a lean startup, writes Simone Baribeau. Metrics, split-testing, non-traditional marketing and behavioral targeting all helped the team pivot away from its 2008 model and find a new path to victory. "By accident or design, they followed the 'lean startup' methodology pioneered by Eric Ries, whereby a company launches a rudimentary product, sees if people want it, then fine-tunes its strategy," Baribeau explains. Fast Company online (11/14) LinkedInFacebookTwitterGoogle+Email this Story
  • Best Buy needs an IBM-style shakeup, says CEO
    Best Buy CEO Hubert Joly wants his company to reinvent itself in much the same way that IBM changed course under the command of Lou Gerstner. That will involve a renewed focus on services such as Best Buy's Geek Squad technical support team. "Gerstner used services to lead the transformation of the company, and we have a similar opportunity," Joly says. "Services can play a huge role." Bloomberg (11/14) LinkedInFacebookTwitterGoogle+Email this Story
Innovation and Creativity 
  • Microsoft must reinvent itself, says CEO
    Microsoft will need to double down on product and hardware innovation if it is to thrive in future, says CEO Steve Ballmer. Tech companies that stand still, or that fail to tackle both software and hardware R&D successfully, will inevitably fall by the wayside, Ballmer said. "We've had some success, but you either move forward or you go away," he said. SiliconBeat.com (11/14) LinkedInFacebookTwitterGoogle+Email this Story
  • Are you innovating too quickly?
    There's always a temptation for companies to drive innovation forward as quickly as possible -- but faster isn't always better, writes Michael Schrage. Innovation that moves too fast risks leaving customers behind, Schrage explains. "Can you tell when your customers feel that they're not going fast enough? Start paying less attention to your own innovation speed limits and more attention to theirs," he advises. Harvard Business Review online/HBR Blog Network (11/14) LinkedInFacebookTwitterGoogle+Email this Story
The Global Perspective 
  • "M'aidez," say French business leaders
    French CEOs are sending up S.O.S. flares amid concerns that their country's economy is holed below the water line. Runaway public-sector spending and high taxes threaten to plunge the country into a fiscal crisis and fresh recession, according to a letter signed by almost 100 top CEOs. "There's a strong risk that in 2013 and 2014, we will fall behind economies such as Spain, Italy and Britain," warns Henri de Castries, CEO of financial-services group Axa. Bloomberg Businessweek (11/14) LinkedInFacebookTwitterGoogle+Email this Story
  • U.S. officials clarify foreign-corruption rules
    The Justice Department and Securities and Exchange Commission published guidelines clarifying the ways in which multinational companies should act to avoid falling afoul of the Foreign Corrupt Practices Act. It's generally fine to accept a cup of coffee or other gifts of nominal value, officials say, but more substantive gifts should be rejected. The Wall Street Journal (11/14) LinkedInFacebookTwitterGoogle+Email this Story
Engage. Innovate. Discuss. 
  • How to teach your workers to be more upbeat
    Jason Selk taught mental toughness to the St. Louis Cardinals, and argues his successes show the importance of teaching your team to be optimistic and upbeat about their potential. "Optimism isn't just an innate temperament trait -- it's also a skill that can be learned," he writes. SmartBrief/SmartBlog on Leadership (11/14) LinkedInFacebookTwitterGoogle+Email this Story
Daily Diversion 
  • Why the last cannibals died laughing
    After participating in traditional cannibalistic feasts intended to speed deceased loved ones' souls on their journey to the afterlife, many Papua New Guineans were struck down by kuru -- a strange, fatal affliction in which, among other symptoms, sufferers burst into uncontrollable laughter. Kuru was successfully eliminated, along with ritual cannibalism, but researchers are still studying the disease in a bid to learn more about neurodegenerative disorders such as Alzheimer's and Parkinson's. The Global Mail (Australia) (11/13) LinkedInFacebookTwitterGoogle+Email this Story
 
Position TitleCompany NameLocation
Chief Executive OfficerOklahoma Health Care Authority Oklahoma City, OK
Compliance Director - Legal CounselMedtronic, Inc.Northridge, CA
Click here to view more job listings.

Featured Content 
 

SmartQuote 
Fear is natural and necessary, and cannot be eliminated."
--Brian Evje, management consultant, writing at Inc.com
LinkedInFacebookTwitterGoogle+Email this Story


SmartBrief delivers need-to-know news in over 100 targeted email newsletters to over 3 million readers. All our industry briefings are FREE and open to everyone—sign up today!
Accounting
Advertising
Automotive
Aviation & Aerospace
Biotechnology
Business
Chemicals
Construction & Real Estate
Consumer Packaged Goods
Distribution
Education
Energy
Finance
Food Service
Health Care
Insurance
Legal
Manufacturing
Media & Entertainment
Nonprofit
Retail
Technology
Telecommunications
Travel & Hospitality
 

Subscriber Tools
SIGNUP SEND FEEDBACK E-MAIL THIS BRIEF
Today's Brief - Permalink | Print friendly format | Web version | Privacy policy

Advertise
Corporate Sales Director:  Tom O'Brien (212) 450-1679
Job Board:  Jackie Basso (202) 407-7871
 
SmartBrief Community:
 
 
Recent SmartBrief on Leadership Issues:   Lead Editor:  James daSilva
Contributing Editor:  Ben Whitford
   
Mailing Address:
SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004
 
 
© 1999-2012 SmartBrief, Inc.® Legal Information