| January 30, 2013 |
| CONNECT WITH SMARTBRIEF |  |  |
|
 | |
- 4 factors that are hurting your employees' creativity
Employees may be prevented from reaching their creative potential by the circumstances in which they work, writes Margaret Heffernan. They may be discouraged from introducing new ideas because of fear or an overabundance of rules. "In aggressive or competitive cultures, people are more afraid of looking stupid than hopeful of looking creative," she writes. CBS MoneyWatch
(1/28)
- How are you going to accomplish your goals?
Most salespeople have a good idea of what needs to be done, but the best sales professionals have a solid understanding of how they are going to achieve their objectives, writes Jim Keenan. "No matter how well a sales person or sales leader understands their environment, the challenges or the opportunities, they also need to understand how they are going to make it happen," he writes. A Sales Guy blog
(1/29)
 | |  |
- Report: Brands open their wallets for social media
Nine out of 10 brands are using free social media products such as Twitter and Facebook -- and a growing number are willing to spend serious sums to bolster their campaigns on the platforms, according to a Nielsen and Vizu report. Seven out of 10 brands earmark up to 10% of their marketing budgets for social media ads and content generation, while 13% dedicate a fifth or more of their spending. "Advertisers are starting to look at social media as an integrated part of their advertising strategy," says Nielsen's Jeff Smith. The New York Times (tiered subscription model)/Media Decoder blog
(1/29)
- TV is still the top worldwide ad platform, report says
Television remained the top global ad platform from January through September 2012, with a 61.8% share, followed by newspapers, magazines, radio, Internet, outdoor and cinema ads, according to Nielsen. During the same period, TV ad spending increased more than the overall market -- 4.3% vs. 3.3%; the increase was fueled by big third-quarter growth in North America tied to Olympic and political ads. MediaPost Communications/MediaDailyNews
(1/23)
- Google's Flu Trends monitors activity in 30 countries
It's been an especially harsh flu season; however, there is no need to cancel a business trip without first knowing the facts about the spread of the bug in your destination nation. Simply click into Google's Flu Trends site for a snapshot view of flu activity in 30 or more most-visited countries. Business Insider
(1/28)
- Quantum physics and the science of smells
The human nose might detect some smells using quantum mechanics, some scientists say. The nose has long been assumed to detect smells using dedicated receptors into which given molecules fit like puzzle pieces, but a study indicates that people apparently also can smell the difference between identical molecules that are experiencing different kinds of quantum vibration. ScientificAmerican.com
(1/28)
 | It's a mistake to think your 'A' players don't want your time and attention. Nobody gets better by being ignored."
|
|
| SmartBrief on Sales Partners |
 |  |  |  |
|
SmartBrief delivers need-to-know news in over 100 targeted email newsletters to over 3 million readers.
All our industry briefings are FREE and open to everyone—sign up today!
|
|
|
| |
|
| |
| |
Recent SmartBrief on Sales Issues:
- Tuesday, January 29, 2013
- Monday, January 28, 2013
- Friday, January 25, 2013
- Thursday, January 24, 2013
- Wednesday, January 23, 2013
| | | Lead Editor: Charles Tomlinson
Mailing Address:
SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004 | |
| |
|
| © 1999-2013 SmartBrief, Inc.® Legal Information |
|