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January 25, 2013
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Stories from the Street 
  • Some business advocates oppose proposed Minn. tax provision
    Some business advocates in Minnesota are warning that a proposed tax on business services such as management consulting would have a negative impact on the state's economy. "It's a bad idea because it adds additional costs to the services that we provide our clients," said accountant Scott Kadrlik. "I think firms like ours would lose business." However, state Revenue Commissioner Myron Frans said the tax provision is only part of a budget that would, if passed, help businesses in Minnesota. Minnesota Public Radio (1/24) LinkedInFacebookTwitterGoogle+Email this Story
Caring for Customers 
  • Retweets are an easy way to keep your Twitter feed fresh
    Retweeting content can be a smart way for small businesses to keep their Twitter feeds from growing stale, writes Grace Barkley. Retweets are no replacement for original comments, but they can keep your customers interested in between original tweets. "Don't worry about having original content 100 percent of the time," Barkley advises. The Huffington Post (1/23) LinkedInFacebookTwitterGoogle+Email this Story
  • What you should know before picking a PR firm
    Working with a public relations firm can be beneficial for your business, but finding the right one can be a tricky process. When choosing among PR firms, you should determine whether they have experience in your industry and find out how you will be able to communicate with them, experts say. "If I was going to shell out a lot of money for a publicist, I would want someone who can let me call them when I have something important" to talk about, said Joan Stewart, founder of The Publicity Hound. Entrepreneur online (1/22) LinkedInFacebookTwitterGoogle+Email this Story
Keeping Shop 
  • 5 ways to avoid hiring-bias claims
    To avoid discrimination claims, review data from your application process to ensure there's no "disparate impact on a particular race, gender or other protected class," and make sure your referrals are diverse, Heather Bussing writes. "We tend to refer people who are like us. So if you often hire through referrals, check to see if it's creating a Wonderbread workforce," Bussing writes. (1/21) LinkedInFacebookTwitterGoogle+Email this Story
  • 4 tips for creating a good filing system
    Poor organization can cause problems for your business, so it's important to have an effective filing system. Create a simple system that fits the needs of your company, experts advise. "The biggest problem I see is letting [your] employees design your system," said Angela Wallace, president of the National Association of Professional Organizers. "They will create what works for them, not what works for the business." Entrepreneur online/The Daily Dose blog (1/23) LinkedInFacebookTwitterGoogle+Email this Story
Managing the Money 
  • 4 ways to boost your credit score
    You can improve your credit score by paying your bills in a timely manner, reviewing your credit reports and maintaining a sustainable level of spending, writes Robert Moskowitz. "That's easier said than done in some circumstances, but living -- and running your business -- within your means is guaranteed to build and maintain a high credit score," he writes. Intuit Small Business Blog (1/21) LinkedInFacebookTwitterGoogle+Email this Story
  • What you should know about asset protection
    There are legitimate ways to protect your assets -- forming a corporation is one -- but there are also some questionable techniques being used, writes Steve Parrish. It's important to remember that asset-protection techniques sometimes have drawbacks and that asset protection is a preventive measure, he writes. "If you're worried that you may have a claim against your business or personal assets someday, now is the time to consider protection strategies," he writes. Forbes (1/23) LinkedInFacebookTwitterGoogle+Email this Story
Tips & Tools 
  • How to create a better website for your business
    Creating a high-quality website is important for any small business, and restaurants in particular can benefit from a strong online presence. However, you might be losing potential customers if you fail to include your company's address and phone number on every page of your website, writes Melissa Fach of SEOAware. "You never know which page a website visitor will come in to a website on, so you want to make sure that they can easily find an address," she writes. You should also post attractive images to get customers interested in your business, she writes. Small Business Trends (1/23) LinkedInFacebookTwitterGoogle+Email this Story
  • How to get started with mobile advertising on Facebook
    Mobile advertising can be a powerful tool for reaching out to potential customers on Facebook, but the process isn't necessarily straightforward, writes Amy Porterfield. To get started, you'll probably want to use the Power Editor, which is a Chrome-only plugin. There are a few different advertising options, which include page post ads, promoted posts and sponsored stories. Entrepreneur online (1/23) LinkedInFacebookTwitterGoogle+Email this Story
News You Can Use 
  • Wellness expert says best incentive range is $250 to $600
    Cash or other incentives are better than penalties in motivating workers to participate in wellness programs, experts said at the Shape Michigan Expo. Kristine Sapak of Priority Health said the "sweet spot" for employee incentives is between $250 and $600 per year, but companies first must find out what will work with their staff. MiBiz (Michigan) (1/20) LinkedInFacebookTwitterGoogle+Email this Story
  • Other News
Every website on the planet should make things easier for the audience that will be looking at the site."
--Melissa Fach, owner of SEOAware, writing at Small Business Trends.
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