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March 22, 2013
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  Best Business Practices 
  • Talking about yourself, and other missteps in marketing
    Your marketing efforts are unlikely to be successful if you overlook your current customers, fail to measure key metrics or focus too much on yourself, writes Alyssa Ennis. "To successfully market your small business, don't sell the customer your product (or service); sell them your solution," she recommends. (3/20) LinkedInFacebookTwitterEmail this Story
  • The value of an effective onboarding program
    Successful onboarding programs can help make the most of productivity and increase the accuracy of sales forecasts, writes John Kearney. The best onboarding initiatives include an activities list and a set of learning requirements, he writes. "Having well trained reps will help you significantly reduce your Ramp Time to Full Productivity. You will reach your revenue potential," he writes. Sales Benchmark Index/Sales & Marketing Effectiveness Blog (3/19) LinkedInFacebookTwitterEmail this Story
  Industry Insight 
  • Survey: Broker-dealers say state licensing limits annuity sales
    Eight out of 10 broker-dealers said their annuity sales are hindered by states' regulations on licensing, according to an Insured Retirement Institute survey. The majority of respondents said that states' insurance licensing regulations are ill-defined and redundant. Congress should pass the National Association of Registered Agents and Brokers Reform Act of 2013 "to establish a streamlined licensing process, and, at the same time, retain states' authority to regulate the marketplace," said Cathy Weatherford of the IRI. (3/20) LinkedInFacebookTwitterEmail this Story
  • Other News
  Market Trends 
  • Public-private option stirs interest in Medicaid expansion
    Some state leaders are considering a hybrid expansion of Medicaid wherein some beneficiaries are enrolled in commercial plans which are subsidized by federal Medicaid money. More doctors might be willing to take Medicaid patients with commercial coverage because reimbursement rates are likely to be higher under private plans, experts say. The White House has supported the approach and is in talks with Ohio and Arkansas. Arkansas state Sen. Jonathan Dismang said he liked the approach because it would "use the markets to provide better health care." The New York Times (tiered subscription model) (3/21) LinkedInFacebookTwitterEmail this Story
  • Survey: Small businesses misunderstand ACA mandate
    A new survey shows that many small businesses misunderstand the employer mandate of the Affordable Care Act, which affects only businesses with the equivalent of at least 50 full-time workers. More than half of the 259 survey respondents -– all of whom do not meet the mandate threshold –- mistakenly though they would be subject to the mandate. Entrepreneur online (3/21) , Bloomberg Businessweek (3/21) LinkedInFacebookTwitterEmail this Story
  • Report: Retirement savings critically low
    According to recent data from the Employee Benefit Research Institute, 28% of Americans say they don't think they'll ever be able to retire comfortably. And 57% reported they have less than $25,000 in savings. With life spans increasing and the number of companies offering traditional pensions dwindling, retirement is reaching crisis level for many workers. The Wall Street Journal (3/19) , InvestmentNews (free registration) (3/19) LinkedInFacebookTwitterEmail this Story
  • Other News
  Health Insurance Plan Company News 
  Vendor Company News 
  AHIP News 
  • Secure your AHIP 2013 conference sponsorships
    Sponsorship opportunities are available for AHIP conferences such as Institute 2013, June 12 to 14 in Las Vegas, and the Operations and Technology Forum 2013, Nov. 18 to 20 in Chicago, IL. Reach hundreds of health care decision-makers who attend these conferences to learn and network. Contact AHIP’s Business Development Team at or 866-707-AHIP (2447) for details.  LinkedInFacebookTwitterEmail this Story
  • Privacy regulation: significant changes ahead. Learn More.
    HHS issued a “Mega Reg” that addresses numerous aspects of patient privacy. The new rule will strengthen the privacy and security protection for individuals' health information in an ever expanding digital age. Join us from 2:00 p.m. to 3:30 p.m. ET on March 21 for a webinar when legal experts will dissect the changes, provide analysis, and present experienced commentary. Get more details here. LinkedInFacebookTwitterEmail this Story
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If we were all given by magic the power to read each other's thoughts, I suppose the first effect would be to dissolve all friendships."
--Bertrand Russell,
British philosopher, mathematician and historian

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