February 14, 2013
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Can an older employee fit in at a young firm?
Dev Basu, founder of Powered by Search, is thinking about hiring a business development manager, but he is concerned that whoever he chooses won't fit in with the young employees and loose hierarchy of his firm. Experts say Basu should clarify his company's culture and be willing to accept new ways of doing business. The Globe and Mail (Toronto) (tiered subscription model) (2/13)
Executive Overview of ISO 14001
February 21, 2013 - 2:00 PM EST
Pressure to minimize environmental impact is hitting businesses from government, regulator, and social sources. Learn how ISO 14001, the international standard, can help your organization effectively & affordably implement an Environmental Management System. Join our complimentary webinar to learn more.
Tap your employees for content marketing
Your own employees could be your greatest source of content marketing, writes Jeff Haden. Embrace their individual voices rather than forcing them into a house style. Let all the departments participate. Set the rules and let employees play, rather than edit them into frustration. Be sure to use the employee's social connections to good advantage, Haden writes. Inc. online (free registration)/Owners' Manual blog (2/13)
Beating the big brands at search engine marketing
Small businesses can compete with big brands when it comes to search marketing, writes Bob Sturges. National companies have many advantages, but SMBs often have an edge when it comes to locally targeted search campaigns. Small Business Trends (2/13)
Your employee is resigning -- what should you do?
The first thing you should do after one of your employees announces his or her resignation is to evaluate his or her attitude, writes Katie Douthwaite. This will let you know whether the employee will work hard until the end or start stirring up trouble at your company. Afterward, you should work with the employee to create a transition plan and figure out whether to fill the position or redistribute work. TheDailyMuse.com (2/12)
Crowdfunding becomes option for small-business loans
While many traditional lending sources remain tightfisted, small businesses are finding an alternative in crowdfunding. This article looks at SoMoLend and how it is navigating the legislative and market environment to help small businesses get capital. Some banks have climbed onboard. KeyBank says it will lend $1 million to $50 million using SoMoLend. Forbes (2/13)
Tips & Tools
Adobe EchoSign streamlines document signatures
Adobe EchoSign can help you to do business over the Internet by allowing you to get signatures from your clients on important documents. The software has features for fax machines and applications for iPad, iPhone and BlackBerry. Small Business Trends (2/13)
Featured Press Releases
Just for Fun
What you get or give for Valentine's Day may depend on where you live
What are you buying your sweetheart on Valentine's Day? What are they buying you? Americans are expected to spend $18.6 billion for Valentine's candy, cards, gifts, and other items this year, according to research from the National Retail Federation. This analysis from Esri details what sweethearts buy each other based on ZIP codes. What does your ZIP code say about the kind of gift exchange you will experience today? SmartBrief/SmartBlog on Leadership (2/14)
[A]uthenticity, not corporate speak, results in real credibility and a real connection between an author and an audience."
-- Jeff Haden, writing at Inc. online's Owners' Manual blog
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