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February 14, 2013News for the cable and broadband industry

  Business News 
 
  • NBCU wants to play catch-up on fees, ad rates
    NBCUniversal, in an attempt to narrow "the monetization gap" between it and its peers, plans to raise affiliate and retransmission-consent fees, as well as ad rates, for its cable networks, including USA Network, Bravo and Syfy, its NBC broadcast net, and about two dozen NBC and Telemundo owned-and-operated stations, NBCU CEO Steve Burke said. "Our affiliate fees are not what they should be, both in terms of the cable channels and retransmission consent," Burke said during a call with analysts. "On the advertising side, our CPMs are lower than some of the other people in the business who have lower ratings than we do." Multichannel News (2/13), The Hollywood Reporter (free content) (2/13), FierceCable (2/13) LinkedInFacebookTwitterEmail this Story
  • RBI makes first deal to build network of cable systems
    New Wave Communications, a rural cable provider with 90,000 customers in Illinois, Indiana, Missouri and Arkansas, has been acquired by Rural Broadband Investments. Terms were not made public. RBI, a new cabler financed by the private-equity group GTCR, views the deal as "a great first step" toward assembling a network of 300,000 to 400,000 subscribers in small and medium markets, according to RBI chief Phil Spencer. Multichannel News (2/13) LinkedInFacebookTwitterEmail this Story
  • Other News
How to Measure and Fix Your "Leaky" Marketing Funnel
Marketing funnels can get pretty leaky. It's time to turn the odds in your favor. The first step to improving your marketing funnel is to measure it. Once you know where you are, then you can test improvements and move the needle. Buuuut... what should we track with a funnel? Get your hands on this guide to gain insight into the five best practices for optimizing a "leaky" funnel.

  Business Services Update 
  • Telarus will market Cablevision Optimum Business to its clients
    Cablevision has authorized Telarus' network of 1,200 independent business communications consultants to act as third-party sales staff to market its Optimum Business triple play to Telarus clients. Telarus has similar deals in place for Comcast Business Class, Time Warner Cable Business Class and Charter Business. CEDMagazine.com (2/11) LinkedInFacebookTwitterEmail this Story
  • Other News
The Key To Positive Cash Flow
Every business is cyclical with cash flow ups and downs. The key is to find a way to keep the cash coming in as predictably as possible. Seem impossible? Well it's not. There are systems and processes that make it easier to collect the cash you've earned so your small business can grow. Learn how these small-business owners set up their businesses for success.

  Eye on Video 
 
  • A&E adds iPhone streaming app
    The A&E network says it has expanded its iOS streaming offerings to give iPhone owners access to shows from A&E, Lifetime and History Channel. A&E began streaming episodes from its current-season lineup to the iPad in December. CNET (2/13) LinkedInFacebookTwitterEmail this Story
Building Workplace Trust 2015
Interaction Associates' 6th annual research study tracking trust on the job, Building Workplace Trust, is out, and more than half of employees surveyed give their organizations low marks for trust and leadership. Yet this year's findings again point to how high trust leads to better outcomes and financial results — and even boosts innovation.

  Marketing Trends 
 
  • State Farm is there to sponsor Turner Sports' NBA iPad app
    State Farm will be the sponsor of Turner Sports' NBA Game Time Assist iPad application, launching the extension as part of tonight's two-game slate on TNT. The app, which features video and real-time game information, will now let State Farm coordinate content with its on-air spots. Adweek (2/13) LinkedInFacebookTwitterEmail this Story
  • Nat Geo taps New York Times feature for "Killing Lincoln" promo
    National Geographic Channel is among the first marketers to use a New York Times platform incorporating digitized images of papers from 1851 through 1922. National Geographic, to promote Sunday's debut of its original drama "Killing Lincoln," will take over the home page of NYTimes.com on Saturday with a display of the paper from April 15, 1865, the day after President Abraham Lincoln was shot. LostRemote.com (2/13) LinkedInFacebookTwitterEmail this Story
The IDC Market Spotlight on Network Automation and Agility
The arrival of virtualization, cloud computing, and mobility has strained data center networks—and IT staff—like never before. This Market Spotlight explains how data center network fabrics provide a foundation for automated provisioning, configuration, and management of network-based services in a new era of IT agility. Download now.

  Association News 
  • Cable co-op celebrates Black History Month with On Demand
      
    CTAM's ACSC Marketing Strategies Committee promotes cable's multicultural programming throughout February with its Black History Month campaign. "Like" Diversity On Demand's Facebook page to receive suggestions in programming for Black History Month. LinkedInFacebookTwitterEmail this Story

  • Infographic simplifies new CTAM membership structure
      

Learn more about CTAM ->Home page | Events | Join CTAM

 
Position TitleCompany NameLocation
Senior Principal Regulatory Engineer Intelsat Washington, DC
Sales & Customer Service ManagerCCI SystemsIron Mountain, MI
Senior Director of HFC Access Engineering and OperationsCox CommunicationsAtlanta, GA
Supervisor, Network MaintenanceComcastFresno, CA
AT&T Wire TechnicianAT&TJackson, MS
HBO Sales Development ExecutiveHBOHouston, TX
Click here to view more job listings.

  SmartQuote from NBCUniversal On Demand
You may, by indiscretion, give the world occasion to talk about you."
--Alexei Karenin (Jude Law), "Anna Karenina"
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This title and more are available On Demand! Movies & TV shows from NBCUniversal: digital.nbcuni.com.

 
 
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