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January 25, 2013News for the food, beverage and consumer packaged goods industry

  Company Watch 
  • Unilever CEO touts Magnum growth
    Unilever CEO Paul Polman told analysts that sales of ice cream brand Magnum have doubled in four years, to more than $1.34 billion. Such growth "should be sexy for our investors," he said. Sales in the company's food category increased 2% last year, while volume decreased 1%. FoodNavigator (1/24) LinkedInFacebookTwitterEmail this Story
  • Catalyst Awards go to Unilever, Coke, Alcoa
    The 2013 Catalyst Award, given to organizations that promote gender diversity, was jointly awarded to Coca-Cola, Unilever and Alcoa. "This year's Catalyst Award-winning initiatives demonstrate that global gender diversity strategies at multinational corporations can be implemented in a way that meets the needs of local regions and businesses," said Ilene H. Lang, president and CEO of Catalyst, a nonprofit membership organization. Business Standard (India) (1/25) LinkedInFacebookTwitterEmail this Story
  • Pampers adds Swaddlers sizes
    Procter & Gamble has expanded the Pampers Swaddlers line to include sizes 4 and 5. "We listened to parents who said they wanted to keep their toddlers in Swaddlers, and we're pleased to offer them that option now," Marketing Manager Greg Barntsen said. The sizes are sold at Target. Drug Store News (1/24) LinkedInFacebookTwitterEmail this Story
  • Other News
Check out the Social Buzz around Sirha
Don't miss out on SmartBrief's live coverage of Sirha, The World Hospitality & Food Service Event, on Storify. To access a curated collection of the show's best social media content, bookmark this page now.
  • Cosucra sees opportunity in indulgent, healthier ice cream
    Ingredient company Cosucra says it is seeing increasing demand for ice cream that promises indulgence with lower fat or reduced sugar. "Increasing concerns about weight management and diabetes have led manufacturers to develop products that help consumers to indulge without guilt by cutting calories, fat, and/or sugars," according to a Cosucra report, "Yummy & Healthy Innovations in Ice Creams." FoodNavigator (1/23) LinkedInFacebookTwitterEmail this Story
From Baby Boomer to Millennial
Michael Parrish Dudell, bestselling author and one of nation's leading Millennial voices, explains why now, more than ever, is the time for businesses to anticipate the rapidly evolving expectations of the new workforce or face the very real threat of irrelevance. Read the brief to get the facts on the huge impact Millennials will and are making in the workplace.
  Advertising & Marketing 
  • Hasbro hears Jolly Time petition for popcorn recognition
    Jolly Time CEO Garry Smith lobbied Hasbro to have a retired playing piece from the Monopoly game replaced with something representing popcorn, which Smith said is often coupled with gameplay. After enlisting social media and bloggers to gather some 5,000 signatures, Hasbro responded with a graphic of Rich Uncle Pennybags holding a popcorn bag near a wheelbarrow of popcorn. "Hasbro picked up and responded in a nice way," says digital director Nathan Rice at Haberman, Jolly Time's shop. MediaPost Communications/Marketing Daily (1/24) LinkedInFacebookTwitterEmail this Story
  • Experiential marketing agency debuts from CROSSMARK
    BrandMasters, an experiential marketing agency, has been launched by sales and marketing company CROSSMARK. "People connecting with people is the most powerful means of influence, and BrandMasters connects brands with consumers along the path to purchase through personal engagement in-store and out of the store," said CROSSMARK CEO Joe Crafton. Progressive Grocer (1/24) LinkedInFacebookTwitterEmail this Story
  Retail Spotlight 
  Health & Wellness 
  • Study sees benefits in small, frequent meals
    Researchers in France found study participants who ate four small breakfasts consumed fewer calories later in the day compared to those who ate a single breakfast. In the study, 20 men were presented with a buffet lunch after either eating breakfast at one sitting or eating the same amount of food, but spread over four eating sessions. National Public Radio/The Salt blog (1/24) LinkedInFacebookTwitterEmail this Story
  GMA News 
  • GMA Logistics Benchmark Survey webinar on Jan. 28
    GMA and project partner Boston Consulting Group are currently conducting the 2012 GMA Logistics Benchmark Survey. BCG will share top-line findings and address any questions related to how your organization can participate during a free webinar on Monday, Jan. 28, at 3 p.m. (EST). CPG companies that submit survey data by Feb. 22 will receive a detailed presentation of the survey results.

    Join the webinar and add it to your calendar (if a password is requested, enter "1234") or contact or Also, BCG recently published online Q&A lists to clarify questions from respondents regarding the content of the surveys. View them here: Supply Chain Logistics Survey Q&A and DSD Survey Q&A

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Position TitleCompany NameLocation
Sales Associate (Consumer Products)WestAppleton, WI
Director, State AffairsGrocery Manufacturers Association (GMA)Washington, DC
Senior Manager, Health and Nutrition PolicyGrocery Manufacturers Association (GMA)Washington, DC
Ghirardelli Chocolate CompanyFood TechnologistSan Leandro, CA
Senior Vice President, DevelopmentWETAArlington, VA
Click here to view more job listings.

In youth we learn; in age we understand."
--Marie von Ebner-Eschenbach,
Austrian writer

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