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February 21, 2013News for the cable and broadband industry

  Business News 
  • Other News
7 Tips from Industry Leaders on Dynamic Content
In this free guide, see 7 simple ways marketers can use dynamic content to connect with audiences in a more organic and personalized way. Grab your copy to find out: How top brands like Netflix and Amazon use dynamic content. Get the guide
  Business Services Update 
  • N.C. school districts get boost in data speed from Time Warner Cable
    Time Warner Cable Business Class, via an extension of its fiber-optic network in North Carolina, has upgraded 16 of the 25 school systems it serves to 1-gigabit-per-second service. The service upgrade represents a $7 million investment by Time Warner Cable that will allow more than 717 schools to connect at faster speeds. (2/19) LinkedInFacebookTwitterEmail this Story
  • Comcast opens its app store for small businesses
    Comcast has created an application store for small businesses to purchase cloud-based products. The Upware store is launching with products for data backup, data security, file sharing and other collaborative products from partners including Carbonite, Symantec/Norton, Microsoft and YouSendIt. Some of the products and services will likely be offered at a discount to Upware users, according to this article. Light Reading Cable (2/20) LinkedInFacebookTwitterEmail this Story
  • Other News
Use OTT to transform your client’s TV buys
Many brand clients are looking to add Connected TV or Programmatic Linear TV to their media plans in 2018. Download this short e-book and learn about four potential 2018 use cases for Advanced TV that might be a fit for your clients. Get the guide
  Eye on Video 
  • Turner Sports readies March Madness Live app
    Turner Sports has announced details for the March Madness Live application, which will provide streaming access to pay-TV customers of the 67 games of the NCAA Division I Men's Basketball Championship. Games on TNT, TBS and truTV will be available across a range of devices to those with authenticated pay-TV subscriptions. Nonsubscribers will be able to stream four hours of live game action via the app. Multichannel News (2/20) LinkedInFacebookTwitterEmail this Story
Kaitz Foundation Hosts Hollywood Creative Forum in LA!
The 4th Annual Hollywood Creative Forum is a week away. The Forum is complimentary and connects network execs to professionals of color with mid-upper level writing, directing and producing credits in nonfiction/reality. Questions?
  Marketing Trends 
  • Comcast's local-ad-sales arm stops taking gun commercials
    Comcast Spotlight has decided to stop accepting gun ads, but it insists the decision has nothing to do with politics. Comcast's local advertising arm says that it is merely adopting the policy of NBCUniversal, which the cable giant is purchasing in its entirety after holding a 49% stake. A Comcast rep calls the no-guns guidelines "a long-standing policy" at NBC. Adweek (2/20) LinkedInFacebookTwitterEmail this Story
  • Cartoon Network makes priority of anti-bullying campaign
    Cartoon Network is working with Sen. Bob Casey, D-Pa., to bring awareness to the problem of bullying in schools, ahead of Casey's plan to reintroduce anti-bullying legislation. Stuart Snyder, the network's president, appeared at a rally at a middle school in Philadelphia to promote the use of "Stop Bullying: Speak Up" flags that can be used to indicate safe environments where bullying won't be tolerated. Cartoon Network, in conjunction with Facebook and Time Warner, also has developed an online social pledge application, a documentary, PSAs and a dedicated microsite. Variety (subscription required) (2/20) LinkedInFacebookTwitterEmail this Story
Ensure your ads are always seen
You wouldn't pay for half a car, your ads should be no different. Avoid wasted ad dollars and only pay for ads that are actually viewed. Download the free guide from Teads on how to improve your advertising campaigns.
  Association News 
  • Cable co-op celebrates Black History Month with On Demand
    CTAM's ACSC Marketing Strategies Committee promotes cable's multicultural programming throughout February with its Black History Month campaign. "Like" Diversity On Demand's Facebook page to receive programming highlights and view other available content. Today's highlight: "Seizing Justice: The Greensboro 4," where the simple act of ordering a cup of coffee set off a social revolution in the South. "Like" it today. LinkedInFacebookTwitterEmail this Story
  • Member achievements with CTAM

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  People & Personalities 
  • Marketing, PR chiefs hired for Esquire Network
    The new Esquire Network has named Deena Stern and Katherine Nelson to lead its marketing and communications departments, respectively. Stern is a veteran of USA and Comedy Central, where she worked for more than five years as vice president of brand marketing. Nelson was most recently vice president of marketing and communications at SpaceX, and worked previously for Discovery Channel. Variety (subscription required) (2/20) LinkedInFacebookTwitterEmail this Story
Position TitleCompany NameLocation
Senior Principal Regulatory Engineer Intelsat Washington, DC
Sales & Customer Service ManagerCCI SystemsIron Mountain, MI
Senior Director of HFC Access Engineering and OperationsCox CommunicationsAtlanta, GA
Supervisor, Network MaintenanceComcastFresno, CA
AT&T Wire TechnicianAT&TJackson, MS
HBO Sales Development ExecutiveHBOHouston, TX
Click here to view more job listings.

  SmartQuote from NBCUniversal On Demand
No more of these informal chats! If you have a disciplinary issue with me, write me up or suspend me and I'll see you at the parent conference."
--Brendan Frye (Joseph Gordon-Levitt), "Brick"
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