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December 10, 2012News for the cable and broadband industry

  Business News 
  • Cable, colleges lay big bets on football
    The prospect of scoring some of the $25.5 billion in TV rights fees that will be pumped into college sports in the next 15 years is influencing cash-strapped universities and their business models. According to this article, that represents a risk for television, which is betting that college football, in particular, will continue to attract larger audiences even while moving away from traditional regions and rivalries, and for universities, which jeopardize their mission and integrity in developing football programs at the expense of others. The Wall Street Journal (12/9) LinkedInFacebookTwitterEmail this Story
  • Feds could step in if sports fees aren't controlled, Powell says: The federal government could intervene if providers, programmers and sports leagues don't find a way to contain the ever-rising cost of TV sports, said Michael Powell, president of the National Cable & Telecommunications Association. The industry must take care to not "blow this into smithereens at some point and invite the government to come do it for [us], in which case nobody would be a winner," Powell said. Multichannel News (12/7) LinkedInFacebookTwitterEmail this Story
  • NBCU is said to be remaking G4 as Esquire Channel
    NBCUniversal is said to be teaming with Hearst to rebrand gaming network G4 as the Esquire Channel. The revamped network will try to appeal to upscale male viewers not being reached via similar channels such as Spike or History by programming a mix of shows about travel, cooking and fashion, as well as gaming. The Hollywood Reporter (12/7) LinkedInFacebookTwitterEmail this Story
Get New Insight on Managing Customer Churn
Communications and Media Services providers struggle with customer retention because they lack tools and insight to stay ahead of churn "triggers." In the latest report from the State of Risk study, we hear from industry executives and explore strategies to improve their predictive insight. Download the whitepaper here.
  Programming News 
  Eye on Video 
  • signs deal with Discovery Networks
    Discovery Networks has tapped startup to handle video encoding for its TV channels and websites. The partnership comes as Discovery, which recently bought video firm Revision3, has begun posting online more short- and long-form clips. TechCrunch (12/7) LinkedInFacebookTwitterEmail this Story
  Marketing Trends 
  • "Restaurant: Impossible" adds episode with Lexus' backing
    Food Network's "Restaurant: Impossible" aired an extra episode Sunday that was added to the schedule due to Lexus' sponsorship. The show featured regular host Robert Irvine working with Lexus-backed celebrity chefs Michael Chiarello and Michelle Bernstein to assist the Boys & Girls Club of Joplin, Mo., cook a dinner for 1,000 volunteers and friends who pitched in during the aftermath of last year's tornadoes. Lexus also is sponsoring material in Food Network magazine, video clips on the network's website, and TV and online promotions. Advertising Age (tiered subscription model) (12/7) LinkedInFacebookTwitterEmail this Story
  • Other News
  Hot Topics 

Top five news stories selected by CTAM SmartBrief readers in the past week.

  • Results based on number of times each story was clicked by readers.
  Competitive Watch 
  • Source: Arris, Pace are top bidders for Google set-top unit
    Arris Group and Pace reportedly are the finalists among a group of companies vying to acquire set-top-box maker Motorola Home Business from Google. The latter, which took control of the company as part of its $12.5 billion acquisition of Motorola Mobility, is said to be seeking about $2 billion for the set-top business. However, Google may keep a stake in Motorola Home Business as well as some patents, two factors that could delay a decision on a buyer until 2013. Bloomberg Businessweek (12/9) LinkedInFacebookTwitterEmail this Story
  Association News 
  • CTAM Unplugged, gaining knowledge through networking
    Join the next CTAM Unplugged on Dec. 13 at the HBO Theater in New York for a conversation with Kristin Dolan, senior executive vice president of product management and marketing at Cablevision Systems, to be hosted by CTAM President and CEO Char Beales. CTAM Unplugged brings together smart people to exchange ideas, share insights and contribute to lively conversations about what's happening in media and communications in a live, interactive setting. Register now. LinkedInFacebookTwitterEmail this Story

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--Evelyn (Rachel Weisz) and Rick (Brendan Fraser), "The Mummy"
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