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January 22, 2013
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Setting the Example 
 
  • Survey: Chemical industry engaging in sustainable practices
    Chemicals makers are increasingly applying sustainability in production and the supply chain, according to a survey by ICIS and Genomatica. Fifty-four percent of those surveyed have a policy on sustainability, and 71% regard energy and waste management as a very important facet of sustainability. "The survey shows that sustainability -- and the use of renewables-based chemicals -- is part of the mainstream of thinking and action for both chemical producers and chemical users," said Genomatica CEO Christophe Schilling. ICIS Chemical Business (U.K.) (1/21) LinkedInFacebookTwitterGoogle+Email this Story
  • Dow Chemical urges addition of "recover" to life-cycle mentality
    The packaging industry should expand its "reduce, reuse, recycle" philosophy to include "recover" as a way of reflecting comprehensive efforts for post-consumer materials, according to Dow Chemical. "The key is understanding how energy recovery works as a system because mechanical recycling and energy recovery can work together. We have the potential to recycle and recovery energy from a large amount of material," said Jeff Wooster, the company's global sustainability leader for plastics. PlasticsToday.com (1/17) LinkedInFacebookTwitterGoogle+Email this Story
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Creating Accountability 
  • Product life-cycle reporting is what consumers want
    Consumers are often more interested in products -- and their life cycle and impact -- than they are in hearing about company factories and offices. Therefore, corporate responsibility reporting needs to prioritize product transparency. "By extending reporting to include the impacts of products throughout their life cycle, companies can demonstrate transparency and accountability across the value chain," writes Ramon Arratia, sustainability director at Interface. EthicalCorp.com (1/22) LinkedInFacebookTwitterGoogle+Email this Story
  • The role of science in sustainable food
    Our food system is shaped by science, but we too often hesitate to let science play a role in creating sustainable food systems, writes Andrew Kuyk of the Food and Drink Foundation. "In a world where we need to produce more from less, and with less environmental impact, we cannot afford not to be open to what new technologies may have to offer, or to imagine that business as usual will do," he writes. ForumForTheFuture.org (U.K.) (1/22) LinkedInFacebookTwitterGoogle+Email this Story
 
Green Marketing 
  • The problems with Coca-Cola's anti-obesity marketing
    Coca-Cola is promoting the fight against obesity by drawing awareness to calorie consumption and how it relates to weight gain. There are two false premises there, writes Raz Godelnik -- that all calories are equal and that fighting obesity is a simple math equation of calories consumed versus calories expended. "Given Coke's attempt to characterize its calories as equal to calories consumed from other foods or drinks," Godelnik writes, "this campaign is simply a sophisticated marketing campaign, rather than a real effort by Coke to play a meaningful role in fighting obesity." TriplePundit.com (1/22) LinkedInFacebookTwitterGoogle+Email this Story
The Responsible Leader 
  • The C-suite is intrigued by CSR
    Study the demographics of attendees at a corporate social responsibility summit to learn about what kinds of people are interested in CSR, suggests Bahar Gidwani. C-suite executives were the largest single demographic by job title at the 2012 CommitForum, at 21%, while separately, 30% of attendees were from corporations. CSR Hub (1/18) LinkedInFacebookTwitterGoogle+Email this Story
Powering Tomorrow 
  • Obama reaffirms commitment to renewables
    President Barack Obama used a portion of his inaugural address to reaffirm his commitment to renewable energy. The shift toward low-carbon energy sources is "long and sometimes difficult," but the country must push on, Obama said. "America cannot resist this transition; we must lead it. We cannot cede to other nations the technology that will power new jobs and new industries; we must claim its promise," he said. Platts (1/21) LinkedInFacebookTwitterGoogle+Email this Story
Engage. Innovate. Discuss. 
SmartQuote 
The aim is to show integration of sustainability considerations into the core of the business. And what lies at the core of any business? Its products. Reporting on the impacts of a company's products can demonstrate true integration in the business."
--Ramon Arratia, author and sustainability director at Interface, writing at Ethical Corp.
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