| News for the Pet Industry |  |
| Industry Watch |  |  |
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- Study sees benefits to dogs in the workplace
Preliminary research from Virginia Commonwealth University finds workers who bring their dogs to the office have less stress and more job satisfaction than those who do not have pets or don't bring them to work. "The differences in perceived stress between the days the dog was present and absent were significant," said lead author Randolph T. Barker. "The employees as a whole had higher job satisfaction than industry norms." The Globe and Mail (Toronto)
(3/30)
| Top Trends and Product News |  |  |
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- Homeowners go all-out on pet amenities
Homeowners are adding high-end amenities for pets including swimming pools for dogs, playgrounds for cats and elaborate, enormous aquariums for fish. According to APPA, Americans spent more than $50 billion on their pets in 2011. Forbes
(3/30)
- How Pet Supermarket redesigned its stores for female shoppers
Florida-based Pet Supermarket is a niche chain that sets itself apart from bigger competitors with a focus on personal service, pet education and a clean, colorful layout that encourages female pet owners to shop for more than the dog food they came in to buy, says President Diane Holtz. Sales at the 124-store chain increased from $184 million to $213 million last year, and the company expects to open 24 locations this year. Sun-Sentinel (Fort Lauderdale, Fla.)
(3/30)
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