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November 5, 2012
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News about digital retail commerce

  Top Story 
  • Buffett's Berkshire buys Oriental Trading
    Berkshire Hathaway will acquire online and catalog retailer Oriental Trading, which emerged from bankruptcy early last year and generated an estimated $320 million in revenue in 2011. "Being part of Berkshire Hathaway will serve as an additional reminder for us to continually focus on our customers," said Oriental Trading CEO Sam Taylor. Internet Retailer (11/2) LinkedInFacebookTwitterEmail this Story
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  Online Retail Trends 
  • Fashion-focused Amazon leases NYC photo studio
    Fashion is the fastest-growing product category for Amazon, which signed a lease on a 40,000-square-foot photo studio in New York City, Amazon Fashion President Cathy Beaudoin said. "New York is obviously one of the fashion capitals of the world," she said. "It felt like a pretty natural evolution for us as we build our fashion business, to anchor it to key outposts where we have access to top talent." Women's Wear Daily (subscription required) (11/5) LinkedInFacebookTwitterEmail this Story
  • Is your holiday game plan ready?
    Nobody knows your online retail business like you do, so keeping a detailed checklist for the holidays and checking it often is key to learning how to boost sales, writes Vendio CEO Mike Effle. He shares a general list that retailers can tailor to their needs, starting with widely promoting Black Friday and Cyber Monday deals. E-Commerce Times (11/3) LinkedInFacebookTwitterEmail this Story
  • Other News
  New Media & Technology 
  • Retailers cut costs with digital receipts
    A growing number of retailers including Macy's, Whole Foods, Nordstrom and Gap are discovering they can boost their bottom lines by offering customers the option of receiving a digital receipt via e-mail instead of the traditional paper version. USA Today (11/3) LinkedInFacebookTwitterEmail this Story
  Hot Topics 

Top five news stories selected by SmartBrief readers in the past week.

  • Results based on number of times each story was clicked by readers.
  Companies in the News 
  • How is wooing mature shoppers
    Halsey Schroeder created fashion retail site Halsbrook to cater to underserved older fashion fans, many of whom fall into the same age group as her 70-year-old mom. The glitch: While older women are growing used to shopping online, most still haven't started turning to e-commerce when they're shopping for clothes, she says. The Daily Beast (11/4) LinkedInFacebookTwitterEmail this Story
  Interactive Advertising 
  • Kohl's holiday campaign maximizes online interaction
    Kohl's is running its "Dream Gifts" campaign in TV spots and online, and is promoting a daily free shopping trip giveaway. The department store is encouraging the social sharing of shopping lists and hopes to create "a comfortable, convenient and inspiring shopping experience in-store, online and through mobile devices," says CEO Kevin Mansell. MediaPost Communications/Marketing Daily (11/2) LinkedInFacebookTwitterEmail this Story
  Legislative & Regulatory 
  • Calif. high court to decide whether privacy law applies online
    The California Supreme Court this week will hear arguments from online retailers and consumer privacy advocates over the question of whether a state law that prohibits bricks-and-mortar retailers from asking credit card users for personal data also applies to online retailers. Apple and other online retailers say the issue is security and avoiding fraud, while opponents say Apple, eBay and other e-commerce companies want the data for marketing purposes. San Jose Mercury News (Calif.) (free registration) (11/5) LinkedInFacebookTwitterEmail this Story Spotlight 
  • Looking for the candidates' stance on key retail issues? Look no further.
    In this pivotal election, the voice of the retail industry -- 42 million strong -- will play a big role in determining who will be the next leader of the United States. NRF's Retail Means Votes resource center provides a bird's-eye view of each candidate's position on policies such as tax policy, health care reform and more. Be sure to get out and vote tomorrow and ensure the industry's policy priorities are supported in Washington. View the Presidential comparison. LinkedInFacebookTwitterEmail this Story
  • Best practices to break through in the world’s largest online marketplace
    As online retailers look to diversify revenues internationally, one of the most captivating markets is China with some forecasts projecting as much as $420 billion in total online sales by 2015. In a members' only webinar on Nov. 7, The Luxury Club Executive Vice Chairwoman Angela Kapp will explain how online consumer behavior differs from North America and Europe, as well as the cultural distribution and other critical factors that have helped global companies thrive so far. Learn more or register. LinkedInFacebookTwitterEmail this Story

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Whoever is winning at the moment will always seem to be invincible."
--George Orwell,
British novelist and journalist

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