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January 11, 2013
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News for business-to-business marketing professionals  |  Marketing.org

  Top Story 
 
  • Lenovo debuts 27-inch Table PC platform for family, businesses
    Lenovo is readying a new class of 27-inch Table PCs that sit flat on a table and can be used by two or more people at the same time. The Chinese manufacturer plans to work on applications for the new computer, called the IdeaCentre Horizon Table PC, in their home market before attempting a U.S. rollout by summer, with a price target of $1,700. Chief Marketing Officer David Roman says the family-oriented PCs could also be used for business collaboration. Advertising Age (tiered subscription model) (1/10) LinkedInFacebookTwitterEmail this Story
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  Eye on Marketing 
  • Yahoo CEO fails to dazzle ad-industry chiefs
    Agency bigwigs say they were neither wowed nor disappointed by Yahoo CEO Marissa Mayer's Consumer Electronics Show keynote. Mayer promised to streamline Yahoo's operations and introduce a more consistent back-end architecture for its services, but didn't pitch any compelling new advertising units or services, executives noted. "Advertisers don't see the spark any more," said one attendee. "Yahoo is low on the list and not just alphabetically." Adweek (1/10) LinkedInFacebookTwitterEmail this Story
  • SAP says its Business Suite ERP is ready to run atop HANA
    SAP is upping head-to-head competition with Oracle, IBM, Microsoft and other rivals by porting its Business Suite ERP to run atop HANA. The move was expected, as the solution was in beta testing with customers, but the rollout won't happen until midyear. "[T]he Business Suite compatibility for HANA will give SAP an opportunity to take business away from rival database vendors, whose products SAP customers now use widely underneath the Suite," Chris Kanaracus writes. CIO.com/IDG News Service (1/10) LinkedInFacebookTwitterEmail this Story
  • Other News
  Tech Edge 
  • Will marketers warm to Facebook's paid-messaging service?
    Facebook's messaging function hasn't gotten much love from social media marketers -- but that could change now that the social network is charging users $1 per message to write to people outside their immediate network. "Now that marketers can pay to appear on a user's newsfeed, the ability to send relevant and targeted private messages to likers of their brand -- rather than simply respond to user posts or messages -- may soon be on the horizon," eMarketer reports. eMarketer (1/11) LinkedInFacebookTwitterEmail this Story
  • Other News
  Innovation 
  • Has the world run out of ideas?
    Some economists argue the colossal gains of the past two centuries were driven by a single burst of technological advances -- and that the momentum of that surge is now fading, leaving the planet in the grips of a "great stagnation." That's probably too pessimistic, argues The Economist, although it's true many advanced economies are too set in their ways to adapt to truly revolutionary innovations. The Economist (tiered subscription model) (1/12) LinkedInFacebookTwitterEmail this Story
  • "Lunch Roulette" helps companies encourage networking
    To foster more interdepartmental networking, companies like pharmaceuticals manufacturer Boehringer Ingelheim use "Lunch Roulette," an online system that helps set up lunch dates between various employees. "A lot of times, a CEO only talks with someone who has been prescribed for them. With Lunch Roulette, he doesn't know who he'll be paired with and neither does the other person," says David Thompson, who came up with the idea. Harvard Business Review online/HBR Blog Network (1/8) LinkedInFacebookTwitterEmail this Story
  Association News 
  • BMA Minnesota -- Event -- Brighten up your brand, it's a new year
    This event will be held Tuesday, Jan. 22, from 7:30 to 9:30 a.m. at the Metropolitan Ballroom, 5418 Wayzata Blvd., in Minneapolis, Minn. BMA's New TUNE IN Branding Series for B2B Marketers. January is the month of new beginnings. It's time to step back, wipe the slate clean and give your brand some TLC. Whether you're feeling brand-less or bad-ass, the Minnesota Business Marketing Association will help you TUNE IN with the first in a series of events that study best practices in branding. The TUNE IN branding series will run January through March and is kicking off with a global speaker and author, John Foley. Read more. LinkedInFacebookTwitterEmail this Story
Learn more about BMA ->Home  |  About BMA  |  Chapters  |  Events  |  Join BMA  |  Resources

  On Leadership 

Top five news stories from SmartBrief on Leadership this week. Want more leadership news?

  SmartQuote 
The most valuable of all talents is that of never using two words when one will do."
--Thomas Jefferson,
3rd U.S. president


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