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January 3, 2013
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Knowledge for new solutions from the American Press Institute

  Top Story 
  • Newspaper stocks produced solid returns in 2012
    Bundling the stocks of eight publicly traded newspaper companies in 2012 would have produced a 25% return for the year, as the companies have caught the imagination of investors, in spite of revenue worries. Even with the gloom hanging over the industry in recent years, the market has noted some positives, including the fact that most newspapers are posting operating profits and the promise of digital pay plans to provide new sources of revenue, writes Rick Edmonds. Poynter.org/Biz Blog (1/2) LinkedInFacebookTwitterEmail this Story
  Revenue 
  • Daily deals not a savior but perhaps a good add-on for newspapers
    Daily deals companies such as Groupon and LivingSocial are on the wane, so newspapers are getting into the space, raising the question of whether they're jumping in too late, writes Susan Johnston. The evidence so far is mixed, but it appears that deals can serve as a useful enticement for newspaper advertisers as well as a way for papers to reach out to different demographics, she writes. Ebyline Blog (1/2) LinkedInFacebookTwitterEmail this Story
 
  • Texas publisher finds reliable profit in snail mail, print
    Taking advantage of "'push' technology called the U.S. Postal Service," John Garrett has found a solidly profitable niche in print with 13 hyper-local editions of his Community Impact Newspaper delivered free each month to 855,000 homes in three Texas cities. While the company does have a digital presence, "our focus is local content, and that’s best monetized via print. ... When local content is better monetized digitally, we’ll be ready," Garrett says. Forbes (1/2) LinkedInFacebookTwitterEmail this Story
  Innovation 
  • Washington Times refocusing on digital in 2013
    Although its print schedule will remain at five days per week, The Washington Times will be switching to a digital-first strategy during the next year under new Executive Editor David Jackson. "As part of this transition, we will launch a redesigned washingtontimes.com website that will feature blogs and other tools that help us get breaking news stories to our audience faster. We will be alert for ways to use interactive charts and graphics to make news and information easy to understand," Jackson wrote in a vision statement. Politico (Washington, D.C.)/Dylan Byers blog (1/2) LinkedInFacebookTwitterEmail this Story
  Customer Intelligence 
  Media Industry News 
  Case Studies 
  • Reformulated BuzzFeed poses some fascinating questions for media
    BuzzFeed's 2012 foray into serious news produced notable results, with business and political features among the year's most popular items on a site normally dominated by trivial content. As the site heads into 2013, however, some things to watch for include the mix of high- and low-brow content, how it handles a surge in mobile visitors and whether its native ad strategy continues to pay off, writes Jeff John Roberts. PaidContent.org (1/2) LinkedInFacebookTwitterEmail this Story
  API News and Events 
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    American Press Institute
    4401 Wilson Blvd, Suite 900
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    About API
    The American Press Institute's purpose is to educate constituencies about the value of newspapers and to provide training, research and best practices for newspaper industry executives. Founded in 1946, API is located in Arlington, Va., at the headquarters of the Newspaper Association of America. The API and NAA Foundation boards voted to merge the NAA Foundation into API in early 2012. The merger was finalized on February 6, 2012, and the new organization retains the API name.

     
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