| February 6, 2013 | News for the food, beverage and consumer packaged goods industry |
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- Coke recognizes Super Bowl win with Ravens cans
Limited-edition Coke and Coke Zero cans with the Baltimore Ravens logo have been released to celebrate the team's Super Bowl win. "With this special celebratory packaging, we're raising a congratulatory toast to the Baltimore Ravens, their staff and the loyal members of Ravens Nation to salute this exciting football season," said Brendan Walshe, vice president of sales in Maryland at Coca-Cola Refreshments. American City Business Journals/Atlanta
(2/5), CSP
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- Budweiser names Clydesdale foal "Hope" following contest
Budweiser named the Clydesdale foal that starred in its popular Super Bowl spot "Hope," after getting more than 60,000 suggestions via social media and phone calls. Other popular choices included "Landslide" and "Stevie" after the Fleetwood Mac song (and lead singer) featured in the spot. "Many of our fans wanted a name to reflect their optimism and spirit, which the name Hope encapsulates beautifully," says Budweiser Brand Director Lori Shambro. The commercial won the annual USA TODAY Ad Meter poll for favorite Super Bowl spot. USA Today/The Associated Press
(2/5), Adweek
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 | Financing and the latest industry trends
How much will consumer concerns about the overall economy continue to impact commodities? Is the USDA raising or lowering production estimates for 2013? Learn about these key developments, GE Capital's industry financing trends and more. Download GE's latest food & beverage Industry Research Update now. |
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- Collaboration aims for transportation efficiency
FMI, GMA and the Consumer Goods Forum are working on the Collaborative Logistics Benefits & Feasibility Assessment to find ways to reduce transportation miles. Retailers Brookshire Grocery, Meijer, Wegmans Food Markets and Price Chopper Supermarkets also are part of the group. Chainalytics is analyzing transportation data to find overlap. Supermarket News (free registration)
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| Health & Wellness | | |
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- Study: Diet drinks amp alcohol potency
Researchers say alcohol mixed with a diet drink is more potent than alcohol mixed with a sugar-sweetened drink because the sugar absorbs some of the alcohol. "Alcohol, consumed with a diet mixer, results in higher (BrAC) Breath Alcohol Concentrations as compared to the same amount of alcohol consumed with a sugar-sweetened mixer," explained lead author Cecile Marczinski. National Public Radio/The Salt blog
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| GMA News | | |
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Less than two weeks to register for Litigation Conference
At the GMA Litigation Conference, Feb. 19 to 21 in Miami, learn how top in-house and outside counsel in food, beverage and CPG are dealing with current litigation issues such as labeling, class action lawsuits, recalls, foodborne illness outbreaks, valuating settlements and more. View the full program.
At the only legal event built by the food, beverage and consumer products industry for the food, beverage and consumer products industry, join your peers to discover the latest insights and tools that are driving successful litigation, product liability and claims strategies. View the attendee list.
Designed for in-house counsel, outside defense counsel or any employee in the food, beverage and CPG industry, this is a conference you won't want to miss. Register TODAY!
| Government & Food Safety | | |
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