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November 28, 2012
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  Best Business Practices 
  • 6 ways to reach clients without overwhelming them
    Most consumers really want to buy but most consumers also do not like being sold to, writes Geoffrey James. Positively influence a consumer by projecting sincerity and being friendly. Show consumers that you really do know the product you are selling, exhibit passion and make your pitches interesting. James also advises showing referrals from satisfied clients and giving “limited time” offerings. Inc. online(free registration) (11/27) LinkedInFacebookTwitterEmail this Story
  • Expert tips for using LinkedIn to generate leads
    You can make the most of your company's LinkedIn page as a lead-generation tool by writing relevant updates and seeking recommendations for your products and services, according to Neal Schaffer. It's also a good idea to become active on LinkedIn Groups and to focus on developing content that addresses your customers' questions. (11/26) LinkedInFacebookTwitterEmail this Story
  • Other News
  Industry Insight 
  • Assessing clients' long-term-care needs
    Long-term-care planning should be an important part of financial planning, and it requires careful assessment in order to meet clients' needs, writes Lloyd Lofton. The age and health of a client are key issues to take into account, and differences in current and projected costs of care should be considered, as well as the client's budget, Lofton writes. National Underwriter Life & Health (11/27) LinkedInFacebookTwitterEmail this Story
  • Other News
  Market Trends 
  • Voluntary products sweeten benefits packages, employees say
    Research suggests employees are increasingly turning to voluntary benefits as a way to bridge financial gaps, and they place a high value on such add-ons. Nine out of 10 employees say that voluntary benefits add value to their benefits package, and one-third would like to see their workplace offer more. (11/27) LinkedInFacebookTwitterEmail this Story
  • Copay coupons contribute to health care costs
    More pharmaceutical companies are issuing copay coupons as patents on brand-name drugs expire with few blockbuster candidates in the pipeline. The coupons may seem like a bargain to consumers, but they keep health care costs high because insurers' share of the cost is much higher than if the patient were taking a generic drug. The Atlanta Journal-Constitution (11/27) LinkedInFacebookTwitterEmail this Story
  • Generics help hold down spending on drugs
    Prices for brand-name drugs in the U.S. rose 13.3% from September 2011 to September 2012, and spending on specialty drugs has climbed 22.6% over the first three quarters of 2011. However, a generic drug utilization rate close to 80% helped curb overall drug spending, the study found. Reuters (11/28) LinkedInFacebookTwitterEmail this Story
  Health Insurance Plan Company News 
  Vendor Company News 
  AHIP News 
  • Disruptive innovation leading to better health care
    What technology breakthroughs are having the biggest effect on our health care system? What types of disruptive innovations are leading to the most promising improvements? At AHIP’s Fall Forum, Dec. 3 to 5, UCLA Health System’s Molly Joel Coye, MD, MPH and Scripps Translational Science Institute’s Eric Topol, MD, will provide answers and inspiration. Register now. LinkedInFacebookTwitterEmail this Story
  • Improving workforce productivity
    Join us from 2 p.m. to 3:30 p.m. ET on Nov. 29 to learn how to improve employee work processes and application flow by actively engaging your staff. The speakers will discuss what metrics can be used to improve workforce productivity and member service, all while lowering administrative costs. Register now. LinkedInFacebookTwitterEmail this Story
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The foolish man seeks happiness in the distance; the wise grows it under his feet."
--James Oppenheim,
American poet, novelist and editor

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