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January 30, 2013News for women business owners

  Top Story 
  • Mom-and-pop shops stage a digital comeback
    Mom-and-pop shops are enjoying a resurgence after years of yielding to big-box players, thanks in large part to the democratizing forces of the Internet, which lets consumers enjoy goods from their favorite local shops even after they move away. "Being online gives shops the opportunity to reach the world rather than just the tourist trade and local shoppers," said NPD Group's Marshal Cohen. Entrepreneur online (1/28) LinkedInFacebookTwitterEmail this Story
  Business Trends 
  • Anyone can be an entrepreneur
    Becoming a successful entrepreneur does not require a certain background or profile, says Candida Brush of Babson College. "I believe entrepreneurship is a method, a set of skills -- and it's learnable," she said. One positive development in the world of entrepreneurship is that crowdfunding platforms and angel investment are providing women with more options for raising money for their business ideas. Forbes (1/29) LinkedInFacebookTwitterEmail this Story
  Small Business Spotlight 
  • Startup insurance company offers health coverage for freelancers
    Sara Horowitz understands the life of a freelancer from personal experience -- she was classified as an independent contractor when she took a job at a law firm. "I started realizing there was this whole new way that workers were being treated," she said. As a result, she started the Freelancers Union in 2003 and the Freelancers Insurance Co. in 2008. The insurance company has been profitable since its second year in operation and has grown to serve almost 25,000 New Yorkers. Slate (1/28) LinkedInFacebookTwitterEmail this Story
  Social Media Buzz 
  • Audit your way to a better social media strategy
    Small businesses should use careful auditing to evaluate their customers' needs and their own capabilities when crafting their online marketing strategy, Beth Longware Duff writes. Audits are useful when embracing a new tool such as a social network but should also be conducted periodically to keep the brand's marketing strategy on track. "Internal and external audits should provide you with a list of actionable items that will help you achieve your business and personal goals," she writes. SmartBrief/SmartBlog on Social Media (1/29) LinkedInFacebookTwitterEmail this Story

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  NAWBO (R) News 
  • Join us at America's Small Business Summit
    America's Small Business Summit 2013 is April 29 to May 1. Join small businesses and executives from NAWBO and the U.S. Chamber of Commerce who will come from across the country to network, learn from business experts and advocate for pro-business policies. NAWBO is co-sponsoring this event and will hold its annual Public Policy Day in conjunction with it. LinkedInFacebookTwitterEmail this Story
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  • How Google Apps can help your business
    Using Google Apps for your business brings several advantages, writes Michael Holmes. It is cheaper than using Microsoft Office 365, for example, and Google's Vault service is an easy and affordable way to manage and store your data. Small Business Trends (1/28) LinkedInFacebookTwitterEmail this Story
  Best Practices 
  • Why leaders don't need to solve every problem
    Most leaders have a natural tendency to look for solutions when problems arise, but sometimes employees don't need your input, writes Minda Zetlin, president of the American Society of Journalists and Authors. Allowing employees to solve problems on their own can help them develop their skills, and they will be more committed to executing the solution, she writes. Inc. online (free registration)/Start Me Up blog (1/29) LinkedInFacebookTwitterEmail this Story
  • Business insight from wedding planning
    The experience of planning a wedding can offer useful lessons for running a business, writes travel photographer Angela B. Pan. Whether you're planning your nuptials or working on your company, it's important to control how you spend your time, take time for yourself and hire people who know more than you. "No matter how much you think you can do, there is always someone out there who knows more than you do," she writes. Forbes/Young Entrepreneur Council (1/29) LinkedInFacebookTwitterEmail this Story
  Policy Update 
  • How to keep your personal life organized
    It can be tough to keep your personal life on track while running a business, but there are a few tricks that can help you do just that, writes Jeanne Rossomme of RoadMap Marketing. Rossomme stays organized by using 15 minutes every morning to tidy up and by scheduling important events on a family calendar. She also maintains a central shopping list to keep track of what she needs to pick up from the store. SCORE Small Business Success Blog (1/28) LinkedInFacebookTwitterEmail this Story
Good judgment comes from experience, and often experience comes from bad judgment."
--Rita Mae Brown,
American writer

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