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| Retail in Europe |  |  |
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| Retail in Asia |  |  |
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- Starbucks maps 5-year Asia growth strategy
Starbucks plans to grow to about 40,000 employees in the Asia-Pacific region in the next five years, a region where tea is traditional but coffee consumption is on the rise. The company currently employs about 19,500 people in the region, which doesn't include China, India or Japan. MarketWatch
(18 Feb.)
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| Spotlight on Luxury Goods |  |  |
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- Prada reports strong sales growth for 2012
Prada's global sales grew 29% last year, in spite of economic slowdowns in Europe and Asia, and the luxury brand has significantly reduced markdowns, the company said Tuesday. The retailer added 78 new stores last year and is continuing to open new locations in 2013. The Wall Street Journal
(19 Feb.)
- Longchamp campaign celebrates spring
High-end French luxury brand Longchamp has launched an upbeat video and out-of-home advertising campaign to celebrate the new handbag styles of spring. It's one of several luxury brands launching optimistic new social video campaign as the new season approaches, including Fendi and Louis Vuitton. Luxury Daily
(15 Feb.)
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- Understanding Amazon: Three steps to restore marketplace balance
While Amazon does not intend to be the online leader in low prices, the result of their price matching strategy is amplification of the lowest price in the online marketplace. In a white paper posted in the Shop.org library, Channel IQ identifies three ways retailers and manufacturers can effectively monitor, manage and respond to "price disruption" and stay competitive online. Download the white paper.
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| SmartQuote |  |  |
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 | We must travel in the direction of our fear."
--John Berryman, American poet and scholar

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