App simplifies the apartment-hunting process | How to lead like Henry V | 5 ways to put your self-assessment to work
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March 8, 2013
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App simplifies the apartment-hunting process
After being frustrated with his own apartment hunt, Jonathan Eppers was inspired to launch RadPad, an iPhone application that makes it easier to find available apartments. Users can filter their results based on a number of factors, and they can also use a location-based feature to see properties that are near them. Within its first few months of existence, RadPad was downloaded 10,000 times. Los Angeles Business Journal (free registration) (3/7)
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Is Pricing Low Your Strategy to Success? Think again.
Pricing is the heart of a business. It affects everything you do and is affected by everything you do. Economists talk of supply and demand as key factors behind pricing—successful entrepreneurs manipulate demand by making their products more desirable. These six steps will help you determine the right price for your product or service, read the article and learn how to get pricing right.

Leading the PackSponsored By
How to lead like Henry V
A famous speech from Shakespeare's "Henry V" holds lessons for modern leaders, writes Nigel Roberts. Henry's soaring rhetoric provides an upbeat call to action based on a higher goal -- the same strategy CEOs should use to win over their employees. "[T]he Bard managed to capture some universal truths about human nature and the complex way that individuals relate to each other which can provide useful lessons for today's corporate leaders," Roberts writes. (3/7)
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5 ways to put your self-assessment to work
It's important to take a clear-eyed look at yourself from time to time, but it's equally important to actually act on that self-knowledge, writes Mary Jo Asmus. Consider setting specific goals, creating an action plan and measuring your progress through an accountability partner. SmartBrief/SmartBlog on Leadership (3/6)
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Building Workplace Trust 2015
Interaction Associates' 6th annual research study tracking trust on the job, Building Workplace Trust, is out, and more than half of employees surveyed give their organizations low marks for trust and leadership. Yet this year's findings again point to how high trust leads to better outcomes and financial results — and even boosts innovation.

Finance & GrowthSponsored By
How to grow sustainably after the startup phase
Stay focused on a profitable business model and look three to five years out if you want to foster sustainable growth at your company, write Karl Stark and Bill Stewart of Avondale. In addition, you should spend most of your resources on your core offering, but dedicate some funds to finding other investment opportunities, they write. Inc. online (free registration)/Herding Gazelles blog (3/7)
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4 ways to find top-notch employees for your startup
Recruit talented employees for your startup by leveraging your personal network and by using online resources such as Hacker News and AngelList. Also, encourage your employees to let you know of other people who might be interested in working for your business. (3/7)
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Making your message stick
Cut through all of the ideas competing for your audience's attention by including six key components in your message, writes Panos Mourdoukoutas. They include appeal, directness, credibility and clarity. Forbes (3/7)
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Whitepaper: SDN: How do you get there from here?
Are the growing data needs of mobile, cloud, big data and social threatening today's enterprise networks? Scalable processes, a phased integration approach and the appetite to optimize over time are key components of a modern network. It's how agile organizations prepare for the data needs of tomorrow.
Explore the whitepaper to start down the path toward SDN.

The Whole Entrepreneur
How to be a good mentor
The best mentors inspire entrepreneurs to come up with their own solutions instead of providing answers for them, Micha Kaufman writes. Mentors should also keep conversations private and should use stories to illustrate their advice. "As a leader you should aim to resist giving only answers -- your role is to guide, counsel and lead by example," he writes. Forbes (3/7)
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Ideas for Innovators
Don't seek answers when you should be asking questions
Give Albert Einstein 60 minutes to solve a life-or-death problem and he'd use all but five minutes mulling over the best question, Liz Alexander writes. Innovators should take a similar approach, she argues, focusing on identifying meaningful questions rather than obsessing over solutions. ThoughtLeaders blog (3/6)
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Fortune from Failure
Why profitability is not a guarantee of success
Even if your business is profitable, it's headed for trouble if you don't have the resources available to cover your financial obligations. "Before you take on huge new sales, invest in capital items or hire new employees, you need a solid cash flow projection," advises Dean Swanson. Your company may also be destined for failure if your business model is restricting productivity or if your leadership style is causing problems. Austin Daily Herald (Minn.) (3/5)
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Editor's Note
Help SmartBrief cover SXSW Interactive!
SmartBrief will cover the South by Southwest Interactive Festival through Tuesday in Austin, Texas, and we need your help! SXSW has too many must-see events for our staff to cover, so we're turning to readers to help document the best panels as blog contributors. If you're headed to Austin and want to contribute to SmartBrief's blogs on social media, leadership, finance, food and beverage or education, check out our guest-post guidelines and send a note to Jesse Stanchak.
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Storytelling is the heart of communication."
-- Nigel Roberts, writing at
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