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February 27, 2013
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Advancing and Empowering Women Leaders

  The Leading Edge 
  • Advocate for yourself to achieve career success
    The ability to advocate for yourself or for causes that are important to you is critical to achieving your career goals, says Selena Rezvani, author of "Pushback: How Smart Women Ask -- and Stand Up -- for What They Want." Don't be afraid to ask for something just because nobody else has asked before, and don't accept the answer "no" and give up. "Often the timing just wasn't right the first time so a second ask [timed better or under different circumstances] will do the trick," Rezvani says. CBS MoneyWatch (2/20) LinkedInFacebookTwitterEmail this Story
  Developing Leaders 
  • Finance exec offers insight on getting ahead in business
    Don't eschew the "soft skills" you might have as a woman leader, because they can help you get ahead, writes Mary K. Kinney, executive vice president and chief operating officer of Ginnie Mae. Kinney offers 10 pieces of advice for women who want to reach the top professionally. They include embracing humility and patience. "In today's 'instant gratification' world, it's sometimes difficult to remember that success takes time," she writes. (2/22) LinkedInFacebookTwitterEmail this Story
  • Why women need freedom and confidence at work
    Confidence and freedom are necessary ingredients for women to succeed in the business world, writes Kirsten Flanik. "Nothing drives success more than confidence, and nothing builds confidence more than having success," she writes. Meanwhile, having freedom gives workers the ability to strike a balance in their lives, she writes. Adweek (2/25) LinkedInFacebookTwitterEmail this Story
  • Build your courage one small act at a time
    Carry out small, courageous acts every day -- such as by speaking up to your boss or tackling a project that you've failed at in the past -- so that you'll be ready when your resolve is truly tested, writes Bill Treasurer, founder of Giant Leap Consulting. "Big courage feats come on the heels of many little courage acts," he writes. (2/19) LinkedInFacebookTwitterEmail this Story
  • Use a "why chain" to fix your personal brand
    Clichés such as "good communicator" and "hard worker" are poor choices for your personal branding statement. To get beyond them, use a "why chain," Nacie Carson writes. "Start with a statement about yourself as a professional using one of your current descriptors, like 'I am an excellent communicator,' and then ask yourself 'Why?' ... And then you respond, and then you ask again," Carson writes. Fast Company online (2/21) LinkedInFacebookTwitterEmail this Story
  Organizational Readiness 
  • Firms aim to lure mothers back to the workforce
    Firms including McKinsey & Co. and Bain & Co. have initiated recruiting programs aimed at mothers who left the workforce or switched to part-time work after having children. The loss of talent caused by women leaving the workforce is particularly troublesome in professions such as banking and consulting, Leslie Kwoh writes. The Wall Street Journal (2/19) LinkedInFacebookTwitterEmail this Story
  • Other News
  Innovation & Strategy 
  • Women founders are making a splash in technology
    Women-led startups tend to generate a higher return on investment than companies run by men, according to research. The research, gathered in a report called "Women in Technology: Evolving, Ready to Save the World," also shows that the average age of women founders has decreased, and their average education level has risen. Bloomberg Businessweek (2/20) LinkedInFacebookTwitterEmail this Story
  WFF News 
  • WFF announces programming for Human Resources Luncheon, April 15 in Orlando, Fla.
    Join in an engaging luncheon headlining two leading WFF partners that demonstrate talent management and DI excellence while sharing WFF's commitment to developing the pipeline of leaders, building strategic connections and elevating women.

    You will hear two unique industry perspectives on enhancing opportunities for women. One is an inside look at the culture of global beverage bottling company Coca-Cola, which won this year's Catalyst Award in recognition of promoting global gender diversity, and the other is a look at full-service dining brand leader Darden Restaurants, which will showcase its distinct leadership engagement model leveraging and maximizing WFF programs and events. Register for the WFF Annual Leadership Development Conference. LinkedInFacebookTwitterEmail this Story
  • Executive Forum at WFF Annual Leadership Development Conference
    to cover career progression

    For vice presidents and above, Executive Forum is held each year as part of WFF's Annual Leadership Development Conference and provides invaluable industry news and insights tailored to executives. This year, Executive Forum is from 2:45 to 5:15 p.m. on April 15 in Orlando, Fla. This year's Executive Forum program includes:
    • 2013 Industry Forecast Update from Hudson Riehle, senior vice president of the Research & Knowledge Group, National Restaurant Association 
    • Career Progression Presentation -- Common Traits & Personal Journeys of Industry Leaders, by Justin Menkes and Greg Welch of SpencerStuart
    • WFF Career Progression Insights from Ines Wichert, Ph.D., senior psychologist, Kenexa High Performance Institute
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Learn more about the WFF ->About the WFF | Join the WFF | WFF Events | WFF Programs | How to Partner with WFF

We need to find ways to better empower the women around us and give them the opportunities to create their own wins."
--Kirsten Flanik, managing director of BBDO New York, writing at Adweek

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