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February 5, 2013News for the cable and broadband industry

  Business News 
  • Cable network salaries went up 4.2% in 2012, survey shows
    The base pay for cable network staff last year increased by 4.2% on average, the biggest such growth since 2008, the Cable and Telecommunications Human Resources Association reported. Technology workers enjoyed the biggest salary growth, 6.8%, while programmers in management roles saw pay rise between 4.1% and 5.8%, and marketers' salaries went up 4.2%, according to CTHRA. Multichannel News (2/4) LinkedInFacebookTwitterEmail this Story
  • ACA calls on FCC to stop stations from coordinating retrans fees
    The Federal Communications Commission, as part of its quadrennial review of ownership rules, should end the "anticompetitive" practice of broadcast stations coordinating their demands for retransmission-consent fees, according to a letter to the FCC from more than two dozen executives from companies belonging to the American Cable Association. "No matter how the coordination is done, there is competitive harm," ACA President and CEO Matthew M. Polka said. TVNewsCheck (free registration) (2/4) LinkedInFacebookTwitterEmail this Story
  • Other News
  Programming News 
  • History works to retain its majority-male audience
    History is taking steps to maintain its demographic ratio of 67% men and 33% women by shifting new episodes of its most popular programming to the post-NFL season in March and adding scripted shows. The latter include the 10-episode "The Bible" and nine-part "Vikings" series. Starz and Syfy are also taking steps to draw in young men, who are "more screen-neutral" than average viewers and are tapping the Web, mobile and gaming consoles for entertainment, according to Francois Lee, senior vice president at MediaVest Worldwide. Adweek (2/4) LinkedInFacebookTwitterEmail this Story
  Eye on Video 
  • Time Warner Cable offers L.A. sports nets on the go
    Time Warner Cable and DIRECTV subscribers are now able to watch two Los Angeles-area sports networks -- SportsNet and Deportes -- on the Web and on mobile devices through TV Everywhere apps. "Time Warner Cable SportsNet and Time Warner Cable Deportes are using the latest technology for on-the-go viewing because it is critically important to sports fans to be connected to their teams 24/7," said Mark Shuken of Time Warner Cable's Sports Regional Networks unit. (2/4) LinkedInFacebookTwitterEmail this Story
  Marketing Trends 
  • Innerscope tests Super Bowl ad response at Time Warner lab
    Innerscope Research gave Time Warner's home-replicating Medialab a workout on Super Bowl Sunday. "We were able to track 20 people as they ate pizza and hung out with their friends. And here we are a day later, and we get hundreds of millions of data points, and in the next couple of days, we're going to see some amazing things," says Brian Levine, president of Innerscope. Budweiser's Clydesdale story and Hyundai's Santa Fe ad were among the most engaging, based on such criteria as biometrics and eye-tracking, Levine said. Adweek (2/4) LinkedInFacebookTwitterEmail this Story
  • Canoe is working with MRC to accredit its VOD ad offering
    Canoe Ventures, as part of a national video-on-demand ad push, is asking the Media Rating Council to grant accreditation to its VOD ad-insertion reporting service. Canoe, whose owners are the six biggest cable providers, has activated the VOD dynamic ad-insertion service at FearNet and several other channels. Multichannel News (2/4) LinkedInFacebookTwitterEmail this Story
  Association News 
  • Recognizing excellence in cable and content marketing
    Mark your calendars for the 2013 Mark Awards call for entries on Feb. 20. Visit the Mark Awards website or join the CTAM Mark Awards group on LinkedIn for updates and/or answers regarding the application process. LinkedInFacebookTwitterEmail this Story

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  People & Personalities 
  • Pair of securities analysts join exec team at Charter
    Charles Fisher, formerly senior managing director at Guggenheim Securities, has been tapped by Charter Communications to be senior vice president of corporate finance. A second new hire is Stefan Anninger, formerly a vice president at Credit Suisse. He is becoming Charter's vice president of investor relations. Multichannel News (2/4) LinkedInFacebookTwitterEmail this Story
Position TitleCompany NameLocation
Senior Principal Regulatory Engineer Intelsat Washington, DC
Sales & Customer Service ManagerCCI SystemsIron Mountain, MI
Senior Director of HFC Access Engineering and OperationsCox CommunicationsAtlanta, GA
Supervisor, Network MaintenanceComcastFresno, CA
AT&T Wire TechnicianAT&TJackson, MS
HBO Sales Development ExecutiveHBOHouston, TX
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