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December 5, 2012News for women business owners

  Top Story 
  • Why being liked is overrated
    Many people -- especially women -- want to be liked, but they might have to learn to overcome this desire if they want to achieve their professional goals, Jessica Valenti writes. "[T]he more successful you are -- or the stronger, the more opinionated -- the less you will be generally liked. ... But the trade off is undoubtedly worth it," she writes. The Nation (11/29) LinkedInFacebookTwitterEmail this Story
  Business Trends 
  • Groups work to help women become angel investors
    Women are still underrepresented among the ranks of angel investors, but organizations such as Golden Seeds and the Pipeline Fellowship are working to change that, writes Sarah Granger of PublicEdge. "As the number of women angel investors increases, so should the number of successful women founders, growing the pool of potential future angel investors, completing the cycle of growth moving forward," she writes. Harvard Business Review online/HBR Blog Network (12/4) LinkedInFacebookTwitterEmail this Story
  • Can't-miss content-marketing trends
    Even if your content-marketing strategy is working at the moment, a number of changes might be coming that could affect its performance, John Paul Nettles writes. Marketers should track key metrics, cater to mobile viewers and ensure they are distributing high-quality content. (12/3) LinkedInFacebookTwitterEmail this Story
  Small Business Spotlight 
  • Job site offers positions that provide flexibility
    Sara Sutton Fell had a hard time finding a job that offered flexibility when she was expecting her first son. That challenge led her to create FlexJobs, which helps people find work in a number of fields. I kept thinking, 'Why isn't this easier?' " she said. "And there was my window of opportunity." Forbes (12/4) LinkedInFacebookTwitterEmail this Story
  Social Media Buzz 
  • How to use, not abuse, Twitter for business communications
    Businesses using Twitter should think of it as a conversational medium -- not a medium for one-way promotion, too much retweeting or retweeting yourself out of misplaced pride, Ilana Bercovitz writes. Appreciating brand mentions appropriately, keeping hashtags to a minimum, and avoiding robot posts and generic questions are among the other tips offered in this article. Small Business Trends (11/30) LinkedInFacebookTwitterEmail this Story

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  NAWBO (R) News 
  • Save the date: America's Small Business Summit
    NAWBO is partnering again with the U.S. Chamber of Commerce to host America's Small Business Summit April 29 to May 1. Mark your calendar now and plan to join hundreds of small businesses and chamber and association executives from across the country to network, learn from business experts and advocate for pro-business policies. In conjunction with this, NAWBO will also hold its 2013 Public Policy Day, where we extend invitations to key public policy decision-makers to meet with us. LinkedInFacebookTwitterEmail this Story
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  Featured Content 

  Weekly Poll 
  • Are you having a company holiday party this year?
    No.  37.50%
    Yes, in the office during business hours.  25.00%
    Yes, outside of the office outside of business hours.  20.83%
    Yes, outside of the office during business hours.  14.58%
    Yes, in the office outside of business hours.  2.08%
  • A road map to Internet safety for small businesses
    Small businesses have a variety of tools at their disposal to protect their networks from intrusion, but experts say fending off cybercriminals entails more than building a strong wall to keep them out: It also requires someone to oversee it. All the antivirus and antimalware software in the world is no good if hackers are let in the door. Commentator Nathan Segal offers tips for avoiding Internet scams that lure unsuspecting users to download malicious software, reveal passwords and give up private information. His advice includes using hosting security tools and password-protection services. (12/4) LinkedInFacebookTwitterEmail this Story
  Best Practices 
  • How to help your employees stay healthy this winter
    Your business suffers when your employees get sick, but there are ways to keep your workforce healthy, Stephanie Christensen writes. Encourage your employees to exercise and to take preventive steps such as getting flu shots, she recommends. Also, allow your employees to work from home if they aren't feeling well so their germs don't spread. Intuit Small Business Blog (11/30) LinkedInFacebookTwitterEmail this Story
  • Entrepreneurial women may have better luck finding love online
    Many women are so busy running their businesses that they have a hard time making room for romantic relationships, but online dating sites can help address that problem, writes Tracey Chandler. "As a powerful business woman you are successful because you are used to going out and getting what you want," Chandler writes. "Instead of sitting around waiting for the perfect date to find you, signing up to a dating agency allows you to take control." The Secrets of Success blog (12/3) LinkedInFacebookTwitterEmail this Story
  • Medical maladies could be a sign you're overstressed
    If you're suffering stomach problems, losing your hair or experiencing tightness in your muscles, it could be because you are stressed. You shouldn't ignore these symptoms; stress can increase the chance you will suffer serious conditions such as a heart attack or stroke. The Huffington Post (11/30) LinkedInFacebookTwitterEmail this Story
If you are persuasive about your product or service and explain it in such a way that the benefits and advantages come through well then, you simply don't have to 'sell.' "
--Adrian Miller, president of Adrian Miller Sales Training, writing at

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