| December 20, 2012 |
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- Company provides a platform to power corporate philanthropy
Causecast, which was founded by Ryan Scott in 2007, is designed to provide a platform to assist in companies' philanthropic efforts. "I believe that soon we'll see companies competing with each other to make the most positive social change, and I can't think of a better reason to be hopeful for the future than that," Scott said. Research indicates that companies may be able to reduce turnover by engaging their workers in volunteering. Forbes
(12/14)      
- Startup helps entrepreneurs gain access to experts
MeetAdvisors is a company designed to help entrepreneurs connect with experts who may be able to help them with issues they are facing. Users can look for advisers on the MeetAdvisors website using a number of criteria; the company also has plans for real-world networking events. MainStreet.com
(12/18)
- How small consultants can take the lead with corporate clients
No matter the size of your consulting business, it's important to take a leadership role when interacting with clients, writes Angela Jia Kim, CEO and founder of Savor Spa. "Being a leader means that you set high expectations from the get-go," she writes. "Create an agreement outlining how you work, answer frequently asked questions before they have to ask them, and set up a timeline of when they can expect deliverables." Also, consider hiring a virtual assistant or an intern to help run the firm, she recommends. Entrepreneur online
(12/17)
- 7 elements of a truly social business
Companies today have the potential to create fully social business models, writes John Jantsch. Companies that embrace this approach would lead with a clear purpose, listen to their prospects and collaborate with their customers as they develop products. "The social business model suggests that we create products and services with our community rather than for it," he writes. Duct Tape Marketing
(12/17)
- How companies can convince people to alter their behavior
Individuals may understand the importance of adopting a more sustainable lifestyle, but actually getting them to change their behavior is quite a challenge, writes Marc Stoiber. "The argument for adopting eco-efficiency and innovation is often sound. But real people aren't motivated to action by rational arguments," said Jim Nelson of BC Hydro. Companies can overcome this challenge by finding the right way to present their messages to their audiences. FastCoExist
(12/18)
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- Failure-inducing errors founders can easily avoid
You won't necessarily be successful in a particular industry just because it's easy to get into, writes Jeff Haden. "Businesses that are easy to enter typically only pay off well in the early stages of a new industry," he writes. "Excess profits breed ruinous competition -- and so does easy entry." You also may be headed for failure if you allow your ego to influence your business decisions. Inc. online (free registration)/Owners' Manual blog
(12/19)
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Recent SmartBrief on Entrepreneurs Issues:
- Wednesday, December 19, 2012
- Tuesday, December 18, 2012
- Monday, December 17, 2012
- Friday, December 14, 2012
- Thursday, December 13, 2012
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