| December 19, 2012 |
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- Don't let holiday stresses sour partnerships
Decisions such as whether to give out bonuses can strain your relationship with your business partner during the holiday season, Amanda Neville writes. If you want to avoid a heated disagreement, you should assess your financial situation and strive to be as objective as possible during the decision-making process. "When you run into conflict, be extra sensitive to the stresses whirling around you," she advises. Forbes
(12/14)      
- 4 tips for productive networking
You should focus on building relationships with people when you attend networking events rather than on selling your products or services, writes Ivan Misner, founder and chairman of BNI. Networking "works best when you're striving to make connections that lead to professional contacts." Also, diversity is a key ingredient in forming a successful network, he writes. Fox Business Small Business Center
(12/18)
- B2B marketing in 2013
It's a good bet that digital marketing will become even more popular in 2013, Uri Bar-Joseph of Optify writes. Additionally, new techniques will emerge for evaluating campaigns, and solutions for dealing with "big data" will be introduced and adopted. MarketingProfs
(12/17)
- 2013 trends for small business
More people are striking out on their own to escape the difficult job market, which could be good news for business owners, Barry Moltz writes. "It's now less costly for small-business owners to find the exact resource they need when they need it," he writes. "There's no longer a requirement to hire employees with skills that are only utilized sparingly." In addition, reviews and referrals are becoming more important as paid advertising declines in influence. OPEN Forum blogs
(12/10)
- How to write a useful employee handbook
You shouldn't bog down your employee handbook with jargon, Jan Fletcher writes. "The point is to communicate, not legislate," she writes. "Strive for succinctness and clarity." It's a good idea to use a casual tone and give examples to illustrate your company's policies on ethical behavior. Intuit Small Business Blog
(12/18)
- Business owners take a risky approach to retirement
Many small-business owners are relying on their ability to sell their companies in order to get the money they need to retire, but this is a risky strategy. "There's a double-whammy if something happens to that company because you'll lose your income and your retirement assets," said Jules Lichtenstein, the author of a report on the issue for the Small Business Administration. Another recent study has also found business owners plan to retire at a later age than do employees. Bloomberg Businessweek
(12/15)
- 11 ways small businesses can skip big prices for business travel
Travel early in the year, use alternate airports and shop prices on the Internet. They're just three of the 11 money-saving tips this feature rolls out for small businesses. "Business travel can be expensive, especially on a small-business budget, but I've got 11 tips to save you money," Rhonda Abrams writes. USA Today
(12/17)
- Google gives business owners guidelines on avoiding click fraud
Companies can bring in some extra cash by displaying Google ads on their websites, but sometimes business owners discover their accounts have been banned for mysterious reasons. Google is working to reduce the confusion by supplying more information to publishers when improper activity is detected. Business owners can also turn to the AdSense Academy or a new series of videos to learn more. Small Business Trends
(12/18)
- Want a small tablet? Here's what you need to consider
There are a number of options to choose from if you are interested in buying a 7-inch tablet, each with its own benefits and drawbacks, Tony Bradley writes. For example, the most common gripe about the Nook HD is that the touch screen isn't responsive enough, according to a website called FixYa. Meanwhile, some iPad Mini owners have complained about the device's limited storage capacity. PCWorld
(12/18)
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Best of 2012: 18 SmartBrief interviews with industry thought leaders
SmartBrief's SmartBlogs network interviewed 18 industry thought leaders this month. Find out what these leaders are projecting for their industries in 2013, and see what other free SmartBrief newsletters you may be missing out on. Learn more.
 | If you are going to networking events hoping to sell something, you’re dreaming."
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Recent SmartBrief on Small Business Issues:
- Tuesday, December 18, 2012
- Monday, December 17, 2012
- Friday, December 14, 2012
- Thursday, December 13, 2012
- Wednesday, December 12, 2012
| | | Lead Editor: Brooke Howell
Editor at Large: John Jantsch
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