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December 19, 2012
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  • Don't let holiday stresses sour partnerships
    Decisions such as whether to give out bonuses can strain your relationship with your business partner during the holiday season, Amanda Neville writes. If you want to avoid a heated disagreement, you should assess your financial situation and strive to be as objective as possible during the decision-making process. "When you run into conflict, be extra sensitive to the stresses whirling around you," she advises. Forbes (12/14) LinkedInFacebookTwitterGoogle+Email this Story
Marketing 
  • 4 tips for productive networking
    You should focus on building relationships with people when you attend networking events rather than on selling your products or services, writes Ivan Misner, founder and chairman of BNI. Networking "works best when you're striving to make connections that lead to professional contacts." Also, diversity is a key ingredient in forming a successful network, he writes. Fox Business Small Business Center (12/18) LinkedInFacebookTwitterGoogle+Email this Story
  • B2B marketing in 2013
    It's a good bet that digital marketing will become even more popular in 2013, Uri Bar-Joseph of Optify writes. Additionally, new techniques will emerge for evaluating campaigns, and solutions for dealing with "big data" will be introduced and adopted. MarketingProfs (12/17) LinkedInFacebookTwitterGoogle+Email this Story
Management 
  • 2013 trends for small business
    More people are striking out on their own to escape the difficult job market, which could be good news for business owners, Barry Moltz writes. "It's now less costly for small-business owners to find the exact resource they need when they need it," he writes. "There's no longer a requirement to hire employees with skills that are only utilized sparingly." In addition, reviews and referrals are becoming more important as paid advertising declines in influence. OPEN Forum blogs (12/10) LinkedInFacebookTwitterGoogle+Email this Story
  • How to write a useful employee handbook
    You shouldn't bog down your employee handbook with jargon, Jan Fletcher writes. "The point is to communicate, not legislate," she writes. "Strive for succinctness and clarity." It's a good idea to use a casual tone and give examples to illustrate your company's policies on ethical behavior. Intuit Small Business Blog (12/18) LinkedInFacebookTwitterGoogle+Email this Story
Money 
  • Business owners take a risky approach to retirement
    Many small-business owners are relying on their ability to sell their companies in order to get the money they need to retire, but this is a risky strategy. "There's a double-whammy if something happens to that company because you'll lose your income and your retirement assets," said Jules Lichtenstein, the author of a report on the issue for the Small Business Administration. Another recent study has also found business owners plan to retire at a later age than do employees. Bloomberg Businessweek (12/15) LinkedInFacebookTwitterGoogle+Email this Story
  • 11 ways small businesses can skip big prices for business travel
    Travel early in the year, use alternate airports and shop prices on the Internet. They're just three of the 11 money-saving tips this feature rolls out for small businesses. "Business travel can be expensive, especially on a small-business budget, but I've got 11 tips to save you money," Rhonda Abrams writes. USA Today (12/17) LinkedInFacebookTwitterGoogle+Email this Story
Tips & Tools 
  • Google gives business owners guidelines on avoiding click fraud
    Companies can bring in some extra cash by displaying Google ads on their websites, but sometimes business owners discover their accounts have been banned for mysterious reasons. Google is working to reduce the confusion by supplying more information to publishers when improper activity is detected. Business owners can also turn to the AdSense Academy or a new series of videos to learn more. Small Business Trends (12/18) LinkedInFacebookTwitterGoogle+Email this Story
  • Want a small tablet? Here's what you need to consider
    There are a number of options to choose from if you are interested in buying a 7-inch tablet, each with its own benefits and drawbacks, Tony Bradley writes. For example, the most common gripe about the Nook HD is that the touch screen isn't responsive enough, according to a website called FixYa. Meanwhile, some iPad Mini owners have complained about the device's limited storage capacity. PCWorld (12/18) LinkedInFacebookTwitterGoogle+Email this Story
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Just for Fun 
Editor's Note 
  • Best of 2012: 18 SmartBrief interviews with industry thought leaders
      
    SmartBrief's SmartBlogs network interviewed 18 industry thought leaders this month. Find out what these leaders are projecting for their industries in 2013, and see what other free SmartBrief newsletters you may be missing out on. Learn more. LinkedInFacebookTwitterGoogle+Email this Story

SmartQuote 
If you are going to networking events hoping to sell something, you’re dreaming."
--Ivan Misner, founder and Chairman of BNI, writing at Fox Business Small Business Center
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 John Jantsch, Editor at Large
John Jantsch is author of "Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide" and "The Referral Engine: Teaching Your Business to Market Itself." John is a marketing and digital technology coach and creator of the Duct Tape Marketing small-business marketing system.
 

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