| October 5, 2012 | News for the confectionery industry |
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| Market Trends |  |  |
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- Unreal aims to deliver a better candy bar
Adam Melonas, chief innovation officer for Unreal, is tasked with creating candy bars using healthful, sustainabile and natural ingredients. The company's candy has less sugar and fewer calories, but more fiber and protein than typical candy bars. Melonas said Unreal may look into creating other types of snack food. "The innovation doesn’t stop, so there are two to three other products we have in the pipeline," he said. FastCoExist
(10/4)     
- Snyder's-Lance, Inventure team on distribution
Snyder's-Lance and Inventure Foods are collaborating to increase route volumes in the southwestern United States. "These routes are in a strategically important location for our company and will help us to provide excellent service for key customers," said Snyder's-Lance president and chief operating officer Carl E. Lee Jr. CandyAndSnackToday.com
(10/5)
- Survey shows growing interest in natural and organic food
In a Whole Foods Market survey, 71% of consumers said they prefer natural and organic food, and 73% said they don't want to compromise on food quality. "We see that Americans from all demographics are seeking more natural and organic foods, especially if the price is right," President and Chief Operating Officer A.C. Gallo said. Progressive Grocer
(10/4)
| Diet & Health | | |
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| Association News | | |
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NCA highlights detrimental effects of Prop 37 in California
This week NCA contacted all California confectioners and their employees to address Prop 37 and the detrimental effect it would have on consumers, manufacturers and retailers. The Los Angeles Times recently came out against Proposition 37 because of the deep flaws written into the initiative. Prop 37 would require GE labeling and would ban use of the word “natural” on many processed foods in California. To learn more about Prop 37, visit the No on Prop 37 coalition website. Contact Zara Khaleeli.
| Science & Technology | | |
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- Mondelez launches mobile marketing effort
Mondelez International, the global snack company created by the split of Kraft Foods, has launched a mobile marketing effort aimed at pairing its top brands with mobile entrepreneurs. "We are planning to invest 10% of our global marketing budget in mobile activations and channels across the entire consumer journey," said Bonin Bough, Mondelez vice president of global media and consumer engagement. "Our goal is to become one of the top mobile marketers in the world." CSP
(10/4)
| International | | |
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- Momotombo Chocolate has old-fashioned appeal
Carlos Mann, founder of Momotombo Chocolate, is among the chocolatiers who are bringing the art of chocolate-making back to its simplest elements. He uses cacao beans from his native Nicaragua, and creates his chocolate without machinery, using "cacao, sugar, milk, honey. That’s it," he said. The Miami Herald (free registration)
(10/3)
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