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May 17, 2012
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Working to create positive images of girls and women in media and entertainment

  Gender In Media 
  • Whedon's Black Widow stakes claim on "The Avengers"
    "The Avengers" director Joss Whedon gives viewers another strong female character in his latest superhero blockbuster. Black Widow, played by Scarlett Johansson, repeatedly demonstrates her bravery and ability to stand alongside male superheroes as they battle a mad Norse god unleashing an alien invasion upon the earth. IndieWire.com/Press Play blog (5/11) LinkedInFacebookTwitterEmail this Story
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  Trends & Insights 
  • Research: Media among factors that shape a woman's body image
    Young women tend to feel better about their bodies if they receive support from their friends and families and if they don't feel don't feel pressure to be thin, according to research. "It is particularly important for women to develop a sense of self-worth that is not solely based on appearance, and to build resilience to pressures they may receive from family, friends and the media," the researchers found. News-Medical.Net (5/10) LinkedInFacebookTwitterEmail this Story
  • Report: Older women underpaid, pushed out of the workforce
    The wage gap between genders tends to be wider among older people than among their younger counterparts, according to a study. Also, older women are more likely to be underemployed than older men, according to the study. "We just have a long history of discounting older women as productive workers," according to Margaret Huyck of the Older Women's League National Board. ABC News/Consumer Report blog (5/10) LinkedInFacebookTwitterEmail this Story
  Ideas in Action 
  • Girls rise to app development challenge
    Hundreds of teenage girls from around the U.S. participated in Intel’s 2012 Technovation Challenge for a chance to have their application developed and brought to market for the Android operating system. This year’s theme, "Science Education," drew 100 entries from teams of young women and their mentors. San Jose Mercury News (Calif.) (free registration) (5/4) LinkedInFacebookTwitterEmail this Story
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  Geena Davis Institute on Gender in Media News 
  • Geena Davis honored with ITU Award
      
    The United Nations agency the International Telecommunicatons Union, which is celebrating its 147th anniversary, is recognizing three individuals for their "leadership and dedication towards promoting ICTs as a means of empowering women and girls," according to the ITU press release. Recipients of the 2012 ITU World Telecommunication and Information Society Award are Academy Award-winning actor Geena Davis; Cristina Fernandez de Kirchner, president of Argentina; Sun Yafang, Chairperson of Huawei. YouTube (5/17), China Daily (Beijing) (5/16) LinkedInFacebookTwitterEmail this Story
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I finally figured out the only reason to be alive is to enjoy it."
--Rita Mae Brown,
American writer


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About Geena Davis Institute on Gender in Media
Six years ago, while watching children's entertainment with her young daughter, Academy Award winner Geena Davis noticed a remarkable imbalance in the ratio of male to female characters. From that small starting point, Davis commissioned the largest research study ever undertaken on gender in children's entertainment. The research showed that in the top-grossing G-rated films, there were three male characters for every one female - a statistic that still has not improved. The Institute is the leading resource for gender in media research, trends and education for the entertainment industry and the public. The Geena Davis Institute on Gender in Media and See Jane are a project of Community Partners.
 
About See Jane
See Jane is a program of the Institute that utilizes research, education and advocacy to engage the entertainment industry and recognize the need for gender balance and varied portrayals of females and male characters into movies, TV, and other media aimed at children 11 and under. We work cooperatively and collaboratively with entertainment creators to encourage them to be leaders in creating positive change.
 
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