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December 5, 2012

News for the cable and broadband industry

Business News

Pay-TV bundle offers consumers the best deal, Time Warner chief says
Pay-TV bundles offer a better deal for consumers than if they were able to buy a la carte programming, Time Warner Chairman and CEO Jeff Bewkes said. "I don't think it's desirable for consumers to break the bundle. You end up paying more for less," he said at the UBS Global Media and Communications Conference in New York. Los Angeles Times/Company Town blog (tiered subscription model) (12/4)

Scripps CEO is bullish on Food Network, Travel Channel
Food Network is on track to reach $1 billion in revenue in the next few years, Scripps Networks Interactive Chairman and CEO Ken Lowe said at the UBS Global Media and Communications Conference in New York. The channel from January through September tallied $616 million in revenue, a 13.8% increase over 2011. However, Lowe believes Travel Channel, which Scripps bought three years for about $1 billion, has the most growth potential. Multichannel News (12/4)

Programming News

Redskins-Giants contest is big winner for "Monday Night Football"
ESPN's "Monday Night Football" scored a major ratings win with Monday's airing of the Washington Redskins' 17-16 win over the New York Giants. ESPN claimed victory for the night among all broadcast and cable networks for households, viewers and major male and adult demographics, according to Nielsen. Multichannel News (12/4)

Eye on Video

Netflix to take over Disney exclusive from Starz
Netflix, starting in 2016, will pay a reported $300 million a year to be the sole video provider to show recent Walt Disney releases. Liberty Media's Starz currently has the exclusive. Netflix will be able to offer the Disney movies about eight months after their original release dates. The New York Times (tiered subscription model)/Media Decoder blog (12/4), The Wall Street Journal (12/4)

Subscription VOD is driving viewers to networks, AMC CEO says
AMC Networks, by delaying access to its shows via subscription video on demand and limiting such availability to Netflix, is using the programming to drive viewers to the network via cable, satellite or telecom providers, AMC CEO Josh Sapan said. "Importantly, we've reached new audiences we otherwise wouldn't have," he said. "Who knew that $8 a month would be a price for this whole abundance of television on digital distribution? I think there will be a lot more of that to come." Home Media Magazine (12/4)

Marketing Trends

Edible Arrangements spot presents stop-motion foodscape
A new commercial by Edible Arrangements for the holidays is a stop-motion animation extravaganza by "foodscape" artist Carl Warner. The fresh-food arranger's art is on display within the foodscape, and the spot ends with one of the founders, German Pao, creating an arrangement. The company now has 1,100 franchises around the world. MediaPost Communications/Marketing Daily (12/4)

Competitive Watch

Redbox Instant by Verizon won't get going until next year
Redbox Instant by Verizon will not be available to the public until the end of the first quarter or early in Q2, according to Verizon Chairman and CEO Lowell McAdam. The joint streaming service, which is currently undergoing internal testing, originally was meant to launch this year. The Hollywood Reporter (12/4)

Association News

Big Dinner and Movie Sweepstakes

Movies On Demand and Pizza Hut join hands for the Big Dinner and Movie Sweepstakes. Entering is simple: Viewers who "like" Movies On Demand on Facebook become eligible to enter for a free dinner from Pizza Hut. What's better than a movie and dinner without ever leaving home?

Thursday: CTAM Wired presents the executive highlights from Watchapalooza/Chatter Matters studies
Discover how moods, needs states, environmental context and psychographics affect content, platform and device choices to understand why consumers make the decisions they do. Then, discover the impact of social media and chatter (both online and offline) on engagement and TV viewing behaviors. Register now.

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Position Title	Company Name	Location
Director Affiliate Sales	Starz Entertainment	Atlanta, GA
Director of On Demand Movie Programming	Comcast Cable	Philadelphia, PA

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	Recent CTAM SmartBrief Issues: Tuesday, December 04, 2012 Monday, December 03, 2012 Friday, November 30, 2012 Thursday, November 29, 2012 Wednesday, November 28, 2012			Lead Editor: Stephen Yusko CTAM Editorial Advisor: Jason King Mailing Address: SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004