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- Yahoo is seen facing an uphill battle for mobile ads
Yahoo is not positioned well to take advantage of mobile advertising, according to a Wall Street Journal analysis that notes many users access Yahoo content through an application rather than a mobile browser. The company's traditional business model of attracting people to a Web portal has not translated well to the mobile experience. The Wall Street Journal
(10/15)
- Leap Wireless is still standing but probably not for long term
The mobile industry's latest game of musical chairs has left prepaid provider Leap Wireless still standing alone, largely because its mainly rural-based spectrum is seen as less advantageous than rival carriers' frequencies. Substantial debt, a reluctant majority shareholder and a sluggish core business have also discouraged suitors, a report suggests. But long term, the dwindling number of carriers will likely make Leap a compelling target. The Wall Street Journal/Deal Journal blog
(10/15)
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- Telefonica sets $2 billion goal in German mobile IPO
Spanish telecom Telefonica hopes to raise $2 billion in taking 23% of its German mobile unit public as it set a tentative share price of $6.79 to $8.48 for its O2-branded division. In a filing, Telefonica said the final price would be established on Oct. 29 after a two-week offer period that will begin Wednesday. Reuters
(10/16)
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- T-Mobile Austria touts successful VoLTE tests
Voice-over-LTE adoption took a major step forward after successful field trials T-Mobile Austria said it conducted with gear from Huawei Technologies and Qualcomm using a new version of a technology called Single Radio Voice Call Continuity. Enhanced SRVCC would allow a seamless handoff of calls between 4G Long-Term Evolution networks and 3G service. GigaOm
(10/15)
- FBI issues warning, advice on Android phone malware
Beware of worms named Loozfon and FinFisher making their way into Android smartphones, said a government task force charged with fighting Internet crime. The Internet Crime Complaint Center sent out a warning Friday cautioning users against Loozfon -- which insinuates itself into Android via e-mail -- and FinFisher, spyware that can take over a phone's components. Network World/Layer 8 blog
(10/15), CNET
(10/15)
- Pariscribe leverages Microsoft Surface for EMR software
Pariscribe is leveraging the Surface line of tablets from Microsoft for its recently released software called EMR Surface. The platform is set to hit the market Oct. 26 when the Windows 8 operating system is released. EMR Surface has been tested in doctors' offices since May and the company expects it to receive 2014 certification in the coming months, said Pariscribe President and CEO Manny Abraham. MobiHealthNews.com
(10/15)
| Trends & Research |  |  |
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- Moms are going mobile, and marketers are rushing to keep up
Moms are spearheading the transition from desktop social networking to mobile social networking, according to a new eMarketer report, with more than 6 out of 10 moms using smartphones and a fifth using tablets. That's driving a marked increase in moms' total social-network use but presents some thorny challenges for marketers, who must take a holistic approach to social advertising. "Businesses that take this approach not only stand a better chance of reaching moms now, but they can prepare themselves for the inevitable usage shift that other demographic groups will make," the report argues. eMarketer
(10/16)
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MobileCON Featured Substance and Solutions
More than 5,000 IT professionals from more than 1,800 organizations attended MobileCON last week in San Diego, traveling from 48 states and 43 nations. Fifty-nine percent of registrants were C-level or senior executives. Sixty-one percent of MobileCON 2012 attendees were comprised of enterprise and IT solutions providers, users, application companies, carriers and M2M providers. The top job functions of attendees: IT, Engineering and R&D (32%); Corporate Management (15%); and Marketing & Communications (10%). MobileCON was extremely successful and we hope you can join us again next year! Watch the MobileCON highlights now!
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| Position Title | Company Name | Location |
| VP, Wireless Business Development | Mobilitie, LLC | Newport Beach, CA |
| Director, DAS Sales | Mobilitie, LLC | Newport Beach, CA |
| Director of Business Development | Confidential | New York, NY |
| Director, Core Network and Devices | Eastlink | Halifax, Canada |
| Lead Manager, Marketing - Conventions/Operations Department | CTIA | Washington, DC |
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