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October 4, 2012
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News for the sign and visual communications industry

  The Storefront 
  • Taco Bell touts purple glow of redesigned restaurants
    Taco Bell is celebrating its 50th birthday this year with a redesign that it is testing at three locations with plans to add three more next year. The design includes a slew of subtle changes aimed at making the stores look sleeker and more modern, plus exterior lighting that makes the structure glow purple as night falls. The Huffington Post (10/1) LinkedInFacebookTwitterEmail this Story
  • Winn-Dixie brings specialty concept to Palm Beach County, Fla.
    Winn-Dixie Stores renovated a location in Palm Beach County, Fla., to create the third specialty Winn-Dixie, with amenities including an M&M's bar, a cafe with Wi-Fi and a full-service pharmacy. "We've fine-tuned our store to reflect the wants and needs of the local community, providing our customers with exceptional service and the freshest products at the right price," said Tony Jorges, Miami region vice president. Sun-Sentinel (Fort Lauderdale, Fla.) (9/26) LinkedInFacebookTwitterEmail this Story
  • Canada's retailers up their game as Target date approaches
    Upper Canada Mall is in the process of a transformation, sprucing up everywhere as Target prepares to take over the Zellers space in March, bringing with it the promise of better days for other mall stores including Sears and the Bay. Across the country, retailers are investing millions in marketing, renovations, new stores and fresh merchandise as the date for Target's arrival draws near. The Globe and Mail (Toronto) (9/27) LinkedInFacebookTwitterEmail this Story
  • Other News
  Technology and Trends 
  • Why stores of the future will have smaller footprints
    The era of the big-box bricks-and-mortar store is waning as retailers retool physical spaces to become smaller and more adaptable in the digital age, according to a report. "Forward-thinking retailers should diversify format portfolios, test smaller footprints and offer niche products targeted to specific shopper segments," said Kantar's Bryan Gildenberg. MediaPost Communications/Marketing Daily (9/26) LinkedInFacebookTwitterEmail this Story
  • Report: Digital out-of-home markets on the rise
    Confidence and activity in the digital sign sector in North America hit a low in the second quarter and are now beginning to rebound, according to Platt Retail Institute. "We anticipate that the economy will continue its slow, jobless recovery, as low interest rates and improvements in the housing sector take hold," director Steven Platt said. (U.K.) (9/27) LinkedInFacebookTwitterEmail this Story
  • Other News
  Government and Regulatory 
  • Norristown, Pa., approves electronic billboards
    The Municipal Council in Norristown, Pa., approved new rules that will allow Lamar Advertising to erect electronic billboards at specific locations in exchange for taking down four traditional billboards. The new ordinance comes with strict rules on what will be allowed, and size and distance limits make it unlikely the new rules will allow the addition of more digital boards in the future. The Times Herald (Norristown, Pa.) (10/3) LinkedInFacebookTwitterEmail this Story
  • Other News
  ISA Update 
  • ISA educates planners in Wis. and Ariz.
    On Sept. 20, ISA's James Carpentier exhibited at Arizona's APA fall conference in Flagstaff, Ariz., and on Sept. 27, Carpentier also exhibited at the APA Upper Midwest Conference in Madison, Wis. Read more. LinkedInFacebookTwitterEmail this Story
  • ISA introduces another new sign code video
    Today, ISA is releasing the second in an ongoing series of educational videos available on the ISA website. The latest video, 5 Factors of Sign Visibility, is a two-minute introduction to the various considerations involved in maximizing the visibility and effectiveness of a sign design. Read more. LinkedInFacebookTwitterEmail this Story
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I start with the premise that the function of leadership is to produce more leaders, not more followers."
--Ralph Nader,
American political activist, author, lecturer and attorney

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