| News about digital retail commerce |  |
- NRF: Online sales to rise faster than overall retail in 2013
Online retail sales will grow between 9% and 12% this year, once again surpassing overall retail sales which are on track to rise 3.4%, according to forecasts released Monday by NRF and Shop.org. "Retailers will compensate for the drag on household spending this year by managing inventories and focusing on providing value for their shoppers through unique promotions in stores and online and exclusive product lines," said NRF President and CEO Matthew Shay. Internet Retailer
(1/28)
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| | 6 Ways to Use Competitor Price Monitors to Maximize Profit
Gaining market share without sacrificing profit means having accurate information to price products high enough to maximize revenue and low enough to close sales. Ugam Interactive, a leader in competitive intelligence, has identified six key ways that retailers can use competitor price monitors to maximize profit. Download this report now. | |
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| Online Retail Trends |  |  |
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- What global mobile means for commerce
Mobile use is on the rise around the globe, and it's changing the way consumers engage in retail and commerce, writes Chuck Martin. He shares examples, from in-ad QR codes that let Swedish consumers scan to buy to the more than three-quarters of Kenyans who now use mobile payment services. MediaPost Communications
(1/28)
- Study: Hispanics are 60% more likely to shop using mobile devices
Hispanic consumers are markedly more likely than non-Hispanics to own a smartphone -- and they're 60% more likely to make purchases using their mobile devices, a study shows. "The takeaway: It's not just a higher rate of digital adoption that separates Hispanic from non-Hispanic consumers -- it's how that technology is put to use," eMarketer reports. eMarketer
(1/29)
| New Media & Technology |  |  |
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- Retailers ramp up omnichannel integration investment
This year will be a transitional one for retail technology, as retailers boost their IT investments in their push to keep up, said analyst Deborah Weinswig. In 2013, Macy's will test RFID technology in its Herald Square shoe department, Belk will spend almost half of its $600 million capital expenditure budget for the next five years on IT, and Saks has added social and mobile components including a live shoe cam to promote its revamped footwear department. Women's Wear Daily (subscription required)
(1/28)
| Companies in the News |  |  |
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- Amazon's Shopbop beefs up designer lines
Amazon-owned fashion website Shopbop has added lines from 30 women's designers for its spring and resort collections. The boutique also plans to add its first designer collections for men this year. "We are continuing to expand the offering in luxury," General Merchandise Manager Darcy Penick said. "Over the course of the last six months, we have gone after the designer space in a meaningful way." Women's Wear Daily (subscription required)
(1/28)
- CEO: Starbucks may expand mobile payments to CPG space
Starbucks takes 20% of all card payments via mobile, and the brand is exploring ways to use mobile to help sell consumer packaged goods, CEO Howard Schultz revealed in a conference call with analysts. "We strongly believe that this will provide an incentive for our customers to not only buy Starbucks coffee, but integrate them even further in the Starbucks ecosystem with the card loyalty and mobile," he said. MobileCommerceDaily.com
(1/28)
| Shop.org Spotlight |  |  |
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- The online retailer's guide to video merchandising success
Given the growing popularity, communication potential and opportunities for engagement, video campaigns can help retailers drives clicks, and ultimately, sales. In an addition to the Shop.org white paper library, Invodo revisits hypotheses from two years ago to see how best practices in video merchandising have evolved and breaks down the steps that stand in the way of launching a successful video program. Download the white paper.
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