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December 20, 2012
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News for the outdoor power equipment industry |  Click here for GIE+EXPO information

  Top Story 

Vanguard Power Code Helps In-field Operators
Vanguard Power Code, a square barcode located on Vanguard single-cylinder and V-twin engines, directs equipment operators to an array of important information for that specific engine model after being scanned with a smart phone’s barcode reader.
  Industry Buzz 
  • Edible landscapes and the "war on gardens"
    The emergence of edible landscapes in some front yards has sparked debate in some cities across the country. The gardens make the homes look like farms, complain some people, who bring their cases to city officials, saying that they violate local codes and affect their property value. Those on the other side of the fence, along with their proponents, say their gardens promote sustainability, and they are working to change building codes. The New York Times (tiered subscription model) (12/19) LinkedInFacebookTwitterEmail this Story
  • No garden wars in Santa Monica, Calif.: A program in Santa Monica, Calif., encourages homeowners to replace their lawns with vegetable gardens to promote sustainability. The initiative partners residents with experienced gardeners who have no ground to cultivate. "I grew up in the Bronx," said April Smith, a homeowner. "I'm not used to lawns. I'm not attracted to lawns. They don't seem to make a lot of sense," she said. The New York Times (tiered subscription model) (12/19) LinkedInFacebookTwitterEmail this Story
  Economic Indicators 
  • Budget deal could tip U.S. into recession
    Focus on the hot-and-cold-running U.S. budget negotiations may miss the larger picture of a likely recession, regardless of the talks' outcome. The key is the latest current account figures, which show declines in imports extending over two quarters. This in turn suggests a fragile economy that could be severely harmed by major budget measures at this juncture, says Robert Brusca, chief economist at FAO Economics. MarketWatch/The Tell blog (12/18) LinkedInFacebookTwitterEmail this Story
  • Housing starts down 3%, but new permits up 3.6%
    Homebuilding, which had risen sharply in the previous two months, dropped in November. The number of permits issued, however, increased to 899,000 annualized, the highest level in four years. "We're headed higher, and next year is going to be the best year for housing starts that we've seen since 2007," said Stuart Hoffman, chief economist at PNC Financial Services Group in Pittsburgh. Bloomberg (12/19), The Wall Street Journal (12/19) LinkedInFacebookTwitterEmail this Story
  Inside & Out 
  • 4 tips for productive networking
    You should focus on building relationships with people when you attend networking events rather than on selling your products or services, writes Ivan Misner, founder and chairman of BNI. Networking "works best when you're striving to make connections that lead to professional contacts." Also, diversity is a key ingredient in forming a successful network, he writes. Fox Business Small Business Center (12/18) LinkedInFacebookTwitterEmail this Story
  • The best bosses show no fear
    There are five key traits of world-class leaders, says Adam Bryant, who writes the New York Times' "Corner Office" column. Bosses need passion, confidence, a clear vision, a sense of how to manage groups of people, and an utter fearlessness that allows them to take calculated risks without blinking. "The CEOs that I've interviewed had reverence in their voices when they talk about this quality of fearlessness," Bryant says. Knowledge@Wharton (12/17) LinkedInFacebookTwitterEmail this Story
  • How to generate sales with social media
    Social media can be a key tool for salespeople to use as they attempt to learn about prospects and build relationships with them, writes John Jantsch. Companies can use tools such as Google Alerts and TweetDeck to monitor what their prospects are talking about, he notes. "Mining social networks is only part of the equation," he writes. "Social networks are all about connecting and, in many cases, discovering who is connected to whom." Duct Tape Marketing (12/18) LinkedInFacebookTwitterEmail this Story
  Policy Update 
No man for any considerable period can wear one face to himself and another to the multitude, without finally getting bewildered as to which may be the true."
--Nathaniel Hawthorne,
American author

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