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January 7, 2013
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  Top Story 
  • Ads for apps on Facebook mobile perform well
    Facebook's mobile application is turning into a reliable platform for ads encouraging app installs, Ingrid Lunden writes. "AdParlor found News Feed ads to be one of the most engaging and effective ad placements on Facebook's platform at the moment, with average click-through-rates of 0.5% ... and sometimes higher depending on the vertical," she writes. TechCrunch (1/4) LinkedInFacebookTwitterEmail this Story
  Developer Economics 
  • N.J. finds new ways to incubate app development
    Mobile-app development startups are becoming a prominent feature in New Jersey, the eighth-largest state for developers, according to The Conference Board data. Although other states such as California and Washington still outrank New Jersey, an Economic Development Authority incubator in the state called TechLaunch has been successful in developing companies, and New Jersey universities such as Stevens Institute of Technology, Rutgers University and the New Jersey Institute of Technology have promoted the industry with app-development contests. The Record (Hackensack, N.J.) (1/6) LinkedInFacebookTwitterEmail this Story
  • Other News
  Toolbox 
  • Google Play should hit the million-app mark in June
    Google Play is expected to hit the million-application mark by June, John Koetsier writes, citing The Sociable figures. The store has also been outpacing Apple's App Store since October. "That makes sense, tying in with Distimo's numbers released in late December that suggested that Google Play was growing revenues twice as fast as Apple's app store," Koetsier writes. VentureBeat (1/4) LinkedInFacebookTwitterEmail this Story
  Regulation & Policy 
  Industry Spotlight 
  • TurboTax boosts the capabilities of its mobile app
    The capabilities of TurboTax's SnapTax mobile application have been expanded to apply to 88% of income tax filers using 1040EZ and 1040A forms. "You can now prepare and file your taxes with SnapTax on your iPhone or Android and TurboTax for iPad in addition to filing online. ... Mobile has become one of the key platforms where TurboTax services are available," said Jennifer Li, a spokeswoman at parent company Intuit. MobileCommerceDaily.com (1/7) LinkedInFacebookTwitterEmail this Story
  SmartQuote 
If money be not thy servant, it will be thy master. The covetous man cannot so properly be said to possess wealth, as that may be said to possess him."
--Francis Bacon,
British author and statesman


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