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 | New survey: Pros prefer Kawasaki
In a recent survey of turf pros, Kawasaki commercial mower engines were preferred nearly 2 to 1 over the next leading brand, earning a strong #1 rating in every area: overall performance, reliability, power, torque, ease of maintenance. The research confirms what many know: Pros choose Kawasaki. Learn more. |
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- Low-water landscaping can bring life to a dreary yard
Low-water landscaping techniques can turn a dry lawn into a place brimming with wildlife, such as the yard of Brenda Wolfe in Redlands, Calif. The lawn now features drought-tolerant plants that attract wildlife, and a dry riverbed that resolved drainage issues. The design won entry into the 2012 Western Waterwise Landscape Contest. Redlands Daily Facts (Calif.)
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| Economic Indicators | | |
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| Inside & Out | | |
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- Why you should educate your customers
Customers can do a better job of spreading the word about your business when they are both satisfied with your work and knowledgeable about what you do, writes Tony Messer. An educated customer "will be a more powerful advocate of your services," he notes. Duct Tape Marketing
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- Why sales-and-marketing alignment matters
Building alignment between the sales and marketing departments at your company can help your business in several ways, this blog post notes. When sales and marketing are working together, salespeople will be more satisfied with their work and will have access to higher-quality leads. In addition, sales representatives will be more productive and efficient. HeinzMarketing.com
(1/31)
| Policy Update | | |
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- Proposed immigration reform could benefit organized labor
Efforts to overhaul the country's immigration law are welcomed by unions, who believe their membership could get a boost. Fears of deportation have discouraged undocumented workers from joining unions, but immigration reform could change that. The Service Employees International Union plans to express its support to lawmakers, while AFL-CIO President Richard Trumka and other union leaders plan to convene with President Barack Obama to discuss immigration. The Wall Street Journal
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| OPEI News | | |
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Outdoor Power Report -- A quarterly update for OPEI members
OPEI's quarterly summary of issues and activities is now available. Read the report.
| SmartQuote | | |
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