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February 5, 2013
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News for the outdoor power equipment industry |  Click here for GIE+EXPO information

  Top Story 
New survey: Pros prefer Kawasaki
In a recent survey of turf pros, Kawasaki commercial mower engines were preferred nearly 2 to 1 over the next leading brand, earning a strong #1 rating in every area: overall performance, reliability, power, torque, ease of maintenance. The research confirms what many know: Pros choose Kawasaki. Learn more.
  Industry Buzz 
  • Honda engine powers giant hedge trimmer in the Netherlands
    Source: Gizmodo Australia
    A 5.5-horsepower Honda engine helps power a giant hedge trimmer that maintains the form of shrubs at nurseries in the Netherlands, according to this article. The "Globus" consists of a wheeled platform that carries trimmer implements to shape plants into cones or orbs. A regular model can trim up to 600 shrubs per hour, but the industrial version can take on 5,000 evergreens per hour. Gizmodo Australia (2/5) LinkedInFacebookTwitterEmail this Story

  • Low-water landscaping can bring life to a dreary yard
    Low-water landscaping techniques can turn a dry lawn into a place brimming with wildlife, such as the yard of Brenda Wolfe in Redlands, Calif. The lawn now features drought-tolerant plants that attract wildlife, and a dry riverbed that resolved drainage issues. The design won entry into the 2012 Western Waterwise Landscape Contest. Redlands Daily Facts (Calif.) (2/4) LinkedInFacebookTwitterEmail this Story
  • 6-story tree could dampen developer's plans
    Source: The Wall Street Journal
    Plans to develop a mixed-use project in Fort Lauderdale, Fla., involve relocating an 80-year-old, six-story rain tree. Developer Asi Cymbal hired Environmental Design from Houston to move the tree, which would involve months of preparation and the use of metal pipes and I-beams to support the roots. Environmental Design CEO Tom Cox said 98% of the trees they transplant survive, but opponents of the project want the rain tree to stay in place. The city will decide this spring which side wins. The Wall Street Journal (2/4) LinkedInFacebookTwitterEmail this Story

  Economic Indicators 
  Inside & Out 
  • Why you should educate your customers
    Customers can do a better job of spreading the word about your business when they are both satisfied with your work and knowledgeable about what you do, writes Tony Messer. An educated customer "will be a more powerful advocate of your services," he notes. Duct Tape Marketing (2/1) LinkedInFacebookTwitterEmail this Story
  • Why sales-and-marketing alignment matters
    Building alignment between the sales and marketing departments at your company can help your business in several ways, this blog post notes. When sales and marketing are working together, salespeople will be more satisfied with their work and will have access to higher-quality leads. In addition, sales representatives will be more productive and efficient. (1/31) LinkedInFacebookTwitterEmail this Story
  Policy Update 
  • Proposed immigration reform could benefit organized labor
    Efforts to overhaul the country's immigration law are welcomed by unions, who believe their membership could get a boost. Fears of deportation have discouraged undocumented workers from joining unions, but immigration reform could change that. The Service Employees International Union plans to express its support to lawmakers, while AFL-CIO President Richard Trumka and other union leaders plan to convene with President Barack Obama to discuss immigration. The Wall Street Journal (2/4) LinkedInFacebookTwitterEmail this Story
  OPEI News 
  • Outdoor Power Report -- A quarterly update for OPEI members
    OPEI's quarterly summary of issues and activities is now available. Read the report. LinkedInFacebookTwitterEmail this Story
Learn more about OPEI ->OPEI Homepage  |  GIE+EXPO  |  TurfMutt

Failure changes for the better, success for the worse."
--Seneca the Younger,
Roman philosopher, statesman and playwright

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