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December 19, 2012
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Setting the Example 
  • China to develop sustainable city
    A 120-million-square-foot urban development in China will be home to 180,000 residents and is designed with sustainability in mind. The Meixi Lake project will feature neighborhood clusters, parks, mountains, lakes and canals. "We can combine water transport with localized energy production, cluster neighborhood centers, advanced flood prevention and water management, and urban agriculture," said James von Klemperer, a principal at Kohn Pederson Fox Associates, who will work on the project along with engineering firm Arup. "Meixi is an experiment in future city planning and building." (Australia) (12/18) LinkedInFacebookTwitterGoogle+Email this Story
  • Are biomimicry, geomimicry keys to developing eco-cement?
    In the race to cut carbon emissions, the development of eco-cements is an important step toward creating a more sustainable building material. This article describes how the use of biomimicry and geomimicry can help make eco-friendly cement and concrete in the future. "The production of carbon-negative cement and building materials is one of the most attractive and forceful of these industrial ecological initiatives, because it addresses the problem directly and can be scaled to the required dimensions," writes John Mathews, professor of strategic management at Macquarie Graduate School of Management in Australia. (Australia) (12/18) LinkedInFacebookTwitterGoogle+Email this Story
Creating Accountability 
  • U.N. creates carbon-credit framework for genetically enhanced seeds
    The U.N.'s emissions-trading regulator has announced a new protocol that will allow farmers to claim carbon credits for the use of genetically enhanced seeds. The seeds in question require the use of less nitrogen fertilizer, helping farmers reduce their emissions without affecting their crop yields. Bloomberg (12/19) LinkedInFacebookTwitterGoogle+Email this Story
Green Marketing 
  • Marketers could help motorists curb fuel use
    A national marketing and public education campaign is needed to help America's motorists rein in their fuel consumption by teaching them eco-friendly driving habits, say Rice University researchers. "The cost of such a campaign would be modest in comparison to its potential role in mitigating the effects of higher transportation costs and empowering consumers to take greater control of their expenditures on fuel," argue Rice's Joe Barnes and James Coan. (Hong Kong) (12/19) LinkedInFacebookTwitterGoogle+Email this Story
The Responsible Leader 
  • Eco-innovation helps companies boost profit
    Business-model innovation is the missing link between corporate sustainability efforts and improved bottom-line performance, experts say. A study found that half of companies whose CSR efforts led them to change three or four elements of their business model saw a significant profit boost, against just 37% of companies that changed only a single element of their business model. MIT Sloan Management Review online (12/18) LinkedInFacebookTwitterGoogle+Email this Story
Powering Tomorrow 
Engage. Innovate. Discuss. 
  • Don't blame the economy for your company's failings
    Mismanagement, not the economy, is to blame for many American companies' failure to grow, according to a McKee Wallwork Cleveland study. Almost half of executives surveyed said their firm lacked a clear strategy, 7 in 10 said they suffered from analysis paralysis, and just 3 in 10 said they were able to effectively execute their strategic plans. SmartBrief/SmartBlog on Leadership (12/13) LinkedInFacebookTwitterGoogle+Email this Story
One reason sustainability works here at Greif is high-level, strong executive commitment."
--Scott Griffin, chief sustainability officer at Greif, as quoted in the MIT Sloan Management Review
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