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Meet the millennial female micro-influencer

SmartBrief on Social Business | Mar 20, 2017

Clique Media Group teamed up with Dash Hudson to find out more about the typical female millennial micro-influencer, and the infographic in this article gives advertisers a glimpse into her world and shows how to make the most of her influence. The research found that female micro-influencers have the most followers on Instagram and spend the most on fashion and that advertisers should harness their audiences on the platform with product blitzes. Adweek (03/19)


AT&T, Johnson & Johnson, Verizon latest to pull YouTube ads

SmartBrief on Social Business | Mar 23, 2017

Report: Older consumers more receptive to Instagram ads

SmartBrief on Social Business | Mar 21, 2017

Survey: Social is most effective email list growth tactic

SmartBrief on Social Business | Mar 22, 2017

Why using influencers is a win-win for brands

SmartBrief on Social Business | Mar 21, 2017

Twitter considers adding paid subscription service

SmartBrief on Social Business | Mar 24, 2017

More US brands can now sell on Instagram

SmartBrief on Social Business | Mar 22, 2017

Recovering from Twitter backlash

SmartBrief on Social Business | Mar 23, 2017

How Marriott became a storytelling powerhouse

SmartBrief on Social Business | Mar 23, 2017

Google vows to tackle ad-placement controversy as brands cut ads

SmartBrief on Social Business | Mar 20, 2017


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