Most Clicked FMI dailyLead® Stories


1. Kroger execs tout success, growth of Simple Truth brand

FMI dailyLead® | May 22, 2015

Kroger's private-label Simple Truth brand of natural and organic products is now the biggest of its kind in the country, company executives said this week. "If there's something bigger, we haven't been able to find it. Last year, we hit $1.2 billion, and we introduced the brand two years ago. It continues to grow quickly," Kroger's Chief Financial Officer Mike Schlotman said. The brand is just one example of efforts by Kroger to put a bigger emphasis on organic, which also include working with farmers to broaden the supply of organic produce and with a dairy firm on producing organic milk. American City Business Journals (05/21)


2. Dollar Tree to convert some Family Dollar stores

FMI dailyLead® | May 26, 2015

Dollar Tree will rebanner some Family Dollar stores "almost immediately" after the retailers' $9.2 billion merger deal closes this summer as part of a test to help "get the right banner in front of the right customers" and improve productivity, Dollar Tree President and CEO Robert Sasser said Thursday. The test will help the company leverage the combined retailers' appeal to a broad range of demographics, including Dollar Tree's suburban customers and Family Dollar's lower-income urban and rural base, Sasser said. Supermarket News (free registration) (05/21)


3. Organic trends fuel growth of Colo.'s Natural Grocers

FMI dailyLead® | May 22, 2015

Colorado-based Natural Grocers by Vitamin Cottage has grown from a family-owned door-to-door vitamin selling venture to a 96-store natural and organic food supermarket chain with ambitions to grow to 1,200 locations. "We appeal to the purist natural food shoppers. We've refined our standards and made them even more discerning," said Co-President Kemper Isely, whose parents started the business 60 years ago. The Denver Post (05/22)


4. SpartanNash to upgrade No Frills markets

FMI dailyLead® | May 27, 2015

Four No Frills stores and two Bag 'N Save stores in the Omaha, Neb., market will be transformed in a $15 million renovation by parent SpartanNash this summer. All six stores will become Family Fare locations, with Starbucks, sushi and organic and natural offerings aimed at giving the stores a competitive edge. Omaha World-Herald (Neb.) (05/26)


5. CPG companies shift strategy as more consumers shop the perimeter

FMI dailyLead® | May 26, 2015

Consumer packaged goods companies are aiming to increase their presence in the perimeter of the store with new products and acquisitions of smaller brands to appeal to health-focused shoppers. Companies such as Kraft Foods and General Mills have removed artificial ingredients from their products, and Campbell has shifted its focus from soup to fruit and vegetable drinks and fresh carrots with its acquisition of Bolthouse Farms. Fortune (05/21)


6. How big food brands are trying to catch up with consumers

FMI dailyLead® | May 27, 2015

About $18 billion in sales of consumer packaged goods moved from big brands to smaller companies between 2009 and 2014, according to Boston Consulting Group and IRI. Consumer demand for healthier, sustainably sourced food means brands have extra work to do. "We are seeing a clear shift into healthier foods like fresh fruit and vegetables, granola, honey and ready-made salads and away from stodgier options like frozen TV dinners, Jell-O, pudding, canned pastas, cereal and toaster pastries," said Sanford C. Bernstein analyst Alexia Howard. Advertising Age (free access for SmartBrief readers) (05/25)


7. Wal-Mart issues new voluntary antibiotic guidelines for meat

FMI dailyLead® | May 26, 2015

Wal-Mart released voluntary guidelines on Friday for its suppliers of meat, seafood, dairy and eggs, urging them to limit their use of antibiotics to treating and preventing diseases instead of promoting growth and to discontinue the use of gestation crates. The retailer, which accounts for one-quarter of the U.S. grocery market, said the move is in response to consumer demand for more information about how and where food is raised. Reuters (05/22)


8. D'Agostino partners with Amazon on 1-hour delivery in NYC

FMI dailyLead® | May 22, 2015

Amazon will now deliver orders from D'Agostino in some areas of New York City as part of its new Prime Now service, the online retail giant said Thursday. Through the Prime Now service, which is available in seven markets, users can get some products delivered within one hour for a $7.99 fee, or within two hours for free. Supermarket News (free registration) (05/21)


9. Hormel to acquire Applegate Farms in $775M deal

FMI dailyLead® | May 27, 2015

Hormel Foods secured an agreement with Applegate Farms to acquire the organic meat producer in a deal worth $775 million, as Hormel seeks to diversify its portfolio and delve further into the "holistic product area," CEO Jeffrey Ettinger said. The acquisition follows a trend among large food manufacturers toward buying smaller food companies as consumer buying habits shift away from legacy brands. The New York Times (tiered subscription model) (05/26) Fortune (05/26)


10. Safeway: Recent decisions on store closings made on a local basis

FMI dailyLead® | May 26, 2015

Supermarket News (free registration) (05/19)




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