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Former McCann exec talks "Mad Men" finale and more

4A's SmartBrief | May 22, 2015

Former McCann Erickson executive Greg Birbil discusses the final episode of "Mad Men," Coca-Cola, computers, creativity and more in this interview. "I just think computers are not good for creative people. They're a finishing-up tool, not the instrument to help you create," he says. Vulture (05/20)


PetSmart breaks with GSD&M, brings advertising in-house

4A's SmartBrief | May 27, 2015

How Johannes Leonardo encourages creativity at its NYC digs

4A's SmartBrief | May 26, 2015

J&J is reviewing its worldwide media planning and buying

4A's SmartBrief | May 26, 2015

Why agencies should accept clients' ad tech demands

4A's SmartBrief | May 28, 2015

Nikon spot captures a dog's excitement in photos

4A's SmartBrief | May 28, 2015

Coaching takes consistency, says CP+B global CEO

4A's SmartBrief | May 27, 2015

Oreo S'mores uses quirky animation to target millennials

4A's SmartBrief | May 27, 2015

Brazilian coffee-maker uses yawns to target tired commuters

4A's SmartBrief | May 26, 2015

Ace Hardware names O'Keefe Reinhard & Paul its lead shop

4A's SmartBrief | May 28, 2015


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Boston Seminar Alert: Project Management

4A's SmartBrief | May 29, 2015

Save the Date: IPA and 4A's at Cannes Lion

4A's SmartBrief | May 29, 2015

Workshop Leaders Added to 4A's Strategy Festival 2015 Lineup

4A's SmartBrief | May 28, 2015

The 4A's is Hiring!

4A's SmartBrief | May 28, 2015

How the Latest 401(K) Ruling From the Supreme Court Impacts Your Plan

4A's SmartBrief | May 27, 2015




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