Business Wire – Mon Jul 27 06:00:00 CDT 2009
NPD Spring 2009 Restaurant Count Shows Units Down by 4,000
CHICAGO (BUSINESS WIRE) --
There are 4,000 fewer restaurants in the United States this spring than there were last spring, according to The NPD Group, a leading market research company. NPD’s Spring 2009 ReCount®, which is a census of commercial restaurant locations in the United States compiled in the spring and fall each year, shows restaurant industry units down -1 percent, or about 4,000 units, compared to no growth in spring 2008.
According to NPD’s Spring 2009 ReCount, collected from April 1, 2008 to March 31, 2009, major chains (500+ units), were up +1 percent. Midsize chains (100-499 units) and all other system sizes including independents declined. In terms of restaurant styles, the family dining segment continues to contract across all system types while the largest quick service restaurant (QSR) segment showed no unit growth overall versus last spring. The fine dining segment saw the sharpest decline in units.
2009 versus 2009 Restaurant Unit Counts
|MAJOR CHAINS (500+ Units)||1||1||0||2||na|
|MIDSIZE CHAINS (100-499 Units)||-1||-1||-5||2||6|
|MINOR CHAINS (50-99 Units)||-2||-1||-6||-2||6|
|SMALLEST CHAINS (3-49 Units)||-1||-1||-2||0||1|
Source: The NPD Group/ReCount®
“It’s clear that independent restaurants and smaller chains have been most impacted by the slower economy,” said Susan Kleutsch, director, product development-foodservice at NPD. “The recession appears to have weeded out restaurants performing poorly prior to the economic downturn, and this seems most true for independents and smaller chains that are likely having a hard time competing with the resources and marketing power of major chains.”
In terms of restaurant unit counts by U.S. Census Regions*, declines ranged from no growth to down -2 percent. The hardest hit is the West North Central Census Region, where units declined by -2 compared to last spring. On the other end of the spectrum, unit counts were flat in the East South Central, West South Central, Mountain and Pacific regions.
For more information about the NPD Recount database contact Susan Kleutsch at 847-692-1721 or firstname.lastname@example.org
*Editor’s note: ReCount® restaurant counts are available by a variety of breakdowns; including geographical breakdowns, e.g., zip code, city, state, designated market area, census areas, etc.
About The NPD Group, Inc.
The NPD Group is the leading provider of reliable and comprehensive consumer and retail information for a wide range of industries. Today, more than 1,700 manufacturers, retailers, and service companies rely on NPD to help them drive critical business decisions at the global, national, and local market levels. NPD helps our clients to identify new business opportunities and guide product development, marketing, sales, merchandising, and other functions. Information is available for the following industry sectors: automotive, beauty, commercial technology, consumer technology, entertainment, fashion, food and beverage, foodservice, home, office supplies, software, sports, toys, and wireless. For more information, contact us, visit http://www.npd.com/, or follow us Twitter at https://twitter.com/npdgroup.
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