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BBDO remembers Sandy Hook with powerful PSA

4A's SmartBrief | Dec 05, 2016

BBDO New York's public service campaign for The Sandy Hook Promise Group shows a high-school romance with a violent twist. The ad ends with a shooter entering the school gym and explains that the shooter had been in the background of the ad plotting the attack all along. Advertising Age (12/02) Adweek (12/02) CampaignLive.com (U.S.) (12/02)


Understanding the history of storytelling in the ad industry

4A's SmartBrief | Dec 07, 2016

Online ad spend to surpass TV in 2017

4A's SmartBrief | Dec 06, 2016

Opinion: How agencies are contributing to diversity issues

4A's SmartBrief | Dec 05, 2016

Kevin Roberts speaks out on resignation, gender equality

4A's SmartBrief | Dec 06, 2016

O'Keefe Reinhard & Paul touts adventures in Groupon's first-ever holiday push

4A's SmartBrief | Dec 02, 2016

Publicis highlights the strangeness of money talk for Citi

4A's SmartBrief | Dec 05, 2016

MullenLowe serves up edible print for JetBlue

4A's SmartBrief | Dec 02, 2016

Justice Dept. investigates bidding practices at agencies

4A's SmartBrief | Dec 07, 2016

TBWA\Media Arts Lab shows iPhone 7's movie-quality camera

4A's SmartBrief | Dec 07, 2016


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