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The best pitch decks don't start with a problem

SmartBrief on Sales | Sep 22, 2016

Starting your pitch by describing a problem can make prospects feel defensive, so it's better to focus on how the world is changing, writes Andy Raskin, drawing on examples from Zuora's sales deck. Show prospects that this shift will create winners and losers and explain how your product can help them be one of the winners, he writes. Medium (09/15)


Use storytelling to close more sales

SmartBrief on Sales | Sep 23, 2016

Simple steps to build willpower

SmartBrief on Sales | Sep 23, 2016

Make a better plan with mind maps

SmartBrief on Sales | Sep 27, 2016

How to defeat fear by redefining failure

SmartBrief on Sales | Sep 26, 2016

You can't lead from your office

SmartBrief on Sales | Sep 26, 2016

How reps can land that elusive first sale

SmartBrief on Sales | Sep 27, 2016

What Sun Tzu can teach us about sales

SmartBrief on Sales | Sep 27, 2016

How to properly open sales calls

SmartBrief on Sales | Sep 22, 2016

Analysis: Clinton's plans would harm economy

SmartBrief on Sales | Sep 27, 2016


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